Senior B2B Digital Marketing Strategist

2 days ago

Johannesburg, Gauteng, South Africa Deka Minas (Pty) Ltd Full time
Job Description:

We are seeking a highly skilled and experienced Senior B2B Digital Marketing Strategist to lead our digital marketing efforts. As the Senior B2B Digital Marketing Strategist, you will be responsible for developing and executing effective digital marketing strategies to drive lead generation, brand awareness, and customer engagement within the B2B space.

Responsibilities:
  • Develop and implement comprehensive B2B digital marketing strategies to drive lead generation, customer acquisition, and revenue growth.
  • Plan, execute, and optimize digital marketing campaigns across various channels, including email marketing, search engine marketing (SEM), search engine optimization (SEO), social media marketing, and display advertising.
  • Conduct market research and competitor analysis to identify key industry trends, customer needs, and target audience insights, and leverage this information to inform marketing strategies and campaigns.
  • Manage and optimize the company's e-commerce platforms, ensuring a seamless customer experience, driving online sales, and maximizing conversion rates.
  • Collaborate with cross-functional teams to develop and execute content marketing strategies, including the creation of compelling and engaging content such as blog posts, whitepapers, case studies, videos, infographics, and more.
  • Oversee the design and development of digital assets, including website design, landing pages, banners, email templates, and other marketing collateral.
  • Utilize analytics tools to track, measure, and report on key performance indicators (KPIs), campaign effectiveness, and overall digital marketing ROI.
  • Stay up-to-date with the latest trends and best practices in digital marketing, e-commerce, and B2B marketing, and make recommendations for continuous improvement.
Requirements:
  • Bachelor's degree in Marketing, Business, or a related field.
  • 5 years experience in digital marketing, preferably in a B2B environment.
  • Strong understanding of digital marketing concepts, strategies, and tactics, including SEO, SEM, email marketing, social media marketing, content marketing, and e-commerce.
  • Proficient in using digital marketing tools and platforms such as Google Analytics, Google Ads, social media management tools, marketing automation platforms, and e-commerce platforms.
  • Hands-on experience with design and content creation using graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar software.
  • Exceptional analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
Compensation:

The estimated annual salary for this role is R1,200,000 - R1,500,000 depending on experience and qualifications.

  • Digital Marketing Strategist B2B

    1 month ago

    Johannesburg, Gauteng, South Africa Deka Minas (Pty) Ltd Full time

    We are seeking a highly skilled and experienced Digital Marketing Strategist to lead our B2B digital marketing efforts. As the Digital Marketing Strategist, you will be responsible for developing and executing effective digital marketing strategies to drive lead generation, brand awareness, and customer engagement within the B2B space.Key...

  • Digital Marketing Strategist

    7 days ago

    Johannesburg, Gauteng, South Africa Careers Full time

    Job Title: Digital Marketing StrategistWe are seeking an experienced Digital Marketing Strategist to join our team.

  • Senior Account Marketing Strategist

    3 days ago

    Johannesburg, Gauteng, South Africa Aramex Full time

    Job OverviewAramex is seeking a highly skilled Senior Account Marketing Strategist to join our team. The successful candidate will be responsible for developing and executing account-based marketing initiatives that drive revenue growth and expand existing opportunities.About the RoleThis is an exciting opportunity for a seasoned B2B marketer with expertise...

  • Digital Marketing Strategist

    3 days ago

    Johannesburg, Gauteng, South Africa Ad Talent Africa Full time

    An esteemed creative agency based in the East of Johannesburg has an exciting opportunity for a skilled Digital Marketing Strategist.The ideal candidate will be responsible for implementing digital strategies for on-boarded brands, working closely with lead strategists and SEO specialists to drive business growth.This role requires strong communication and...

  • Digital Marketing Strategist

    3 weeks ago

    Johannesburg, Gauteng, South Africa JeloCorp Full time

    Digital Marketing Director Job DescriptionJeloCorp seeks a highly skilled Digital Marketing Director to lead our digital marketing strategy and drive business growth.Key Responsibilities:Strategic Planning: Develop and implement a cohesive digital marketing plan to increase brand awareness and revenue.Team Leadership & Collaboration: Lead and manage the...

  • Digital Marketing Lead B2B Position

    2 weeks ago

    Johannesburg, Gauteng, South Africa Deka Minas (Pty) Ltd Full time

    Digital Marketing Lead B2B Job DescriptionWe are seeking a highly skilled and experienced Digital Marketing Lead to join our team at Deka Minas (Pty) Ltd. The ideal candidate will have a strong background in B2B digital marketing, e-commerce, and hands-on design and content creation experience.Key Responsibilities:Develop and implement comprehensive B2B...

  • Senior Digital Marketing Strategist

    2 weeks ago

    Johannesburg, Gauteng, South Africa Initiate International Full time

    PPC Strategist Job DescriptionThe role of PPC Strategist at Initiate International requires a highly skilled digital marketing professional to develop and execute strategic paid search campaigns across multiple platforms. The ideal candidate will possess a deep understanding of Google Ads, Microsoft Ads, and other major ad platforms.Key...

  • Digital Marketing Strategist

    2 weeks ago

    Johannesburg, Gauteng, South Africa Ad Talent Africa Full time

    Job Title: Senior Web & SEO SpecialistAn established Creative Agency, based in the East of Johannesburg, has a vacancy for a senior Web & SEO SpecialistThe Web & SEO specialist is responsible for the implementation of digital strategy for on-boarded brands, working in collaboration with the lead strategists & SEO specialist.Key Responsibilities:Deliver on...

  • Digital Transformation Strategist

    2 weeks ago

    Johannesburg, Gauteng, South Africa TalentCru Full time

    About the Role:We are seeking a seasoned Digital Transformation Strategist to help us drive digital transformation for SMEs. The ideal candidate will have a strategic mindset and hands-on leadership skills to guide a cross-functional team toward delivering market-leading propositions.Key Responsibilities:- Shape the strategic direction for SMEs across our...

  • Digital Media Strategist

    3 weeks ago

    Johannesburg, Gauteng, South Africa Ad Talent Africa Full time

    Senior Digital Media StrategistWe are Ad Talent Africa, a leading creative advertising agency. Our dynamic team is seeking a highly skilled Senior Digital Media Strategist to join us in Sandton.Key Responsibilities:Identify and recommend optimal digital platforms and channels for client campaigns.Align campaign strategies with target audience profiles,...

  • Digital Marketing Strategist

    18 hours ago

    Johannesburg, Gauteng, South Africa Objective Personnel Full time

    We are seeking a highly skilled Digital Marketing Strategist to join our team at Objective Personnel.The successful candidate will have a proven track record in digital marketing, including managing multiple channels such as website, Facebook, Instagram, Google Ads, and LinkedIn.Key responsibilities will include:Developing and implementing comprehensive...

  • Senior Marketing Strategist

    3 weeks ago

    Johannesburg, Gauteng, South Africa NTT Full time

    About the Role:We are seeking a Senior Marketing Strategist to join our team. As a Senior Marketing Strategist, you will be responsible for developing and executing global marketing campaigns that drive business growth and increase brand awareness. You will work closely with our portfolio and regional marketing teams to create audience-centric campaign...

  • Senior Brand Marketing Strategist

    2 days ago

    Johannesburg, Gauteng, South Africa Company People Motor Industry Recruitment Specialists Full time

    Job Title: Senior Brand Marketing StrategistWe are seeking an experienced Senior Brand Marketing Strategist to join our team at Company People Motor Industry Recruitment Specialists.About the Role:The successful candidate will be responsible for developing and executing a comprehensive brand activation strategy that drives business growth and lead...

  • Digital Marketing Strategist

    5 days ago

    Johannesburg, Gauteng, South Africa Nedbank Full time

    Job OpportunityWe are seeking a highly skilled and experienced Digital Marketing Strategist to join our team at Nedbank.About the RoleThis is a unique opportunity for a seasoned marketing professional to leverage their expertise in developing and implementing effective digital marketing strategies that drive business growth and customer engagement.The ideal...

  • Digital Marketing Strategist

    3 weeks ago

    Johannesburg, Gauteng, South Africa Liham Consulting Pty (Ltd) Full time

    About the Role:Digital Marketing Strategist required for a Content and Campaign Manager position at Liham Consulting Pty (Ltd) in the Content and Campaign Manager role.Key Responsibilities:Develop and execute an innovative content strategy to drive engagement and conversions.Identify market trends and key industry insights to inform content creation.Manage a...

  • Digital Marketing Strategist

    5 days ago

    Johannesburg, Gauteng, South Africa eTeacher Group Full time

    eTeacher Group is a leading provider of online educational solutions. We are seeking an experienced Digital Marketing Strategist to join our team.The successful candidate will have a proven track record in developing and executing comprehensive digital marketing strategies across multiple channels, including social media, email, and content marketing. The...

  • Digital Marketing Strategist

    3 days ago

    Johannesburg, Gauteng, South Africa Snaphunt Full time

    About the RoleWe are seeking a highly motivated Digital Marketing Strategist to join our team at Snaphunt. As an integral part of our marketing department, you will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and revenue.Key Responsibilities:Digital Marketing Strategy: Develop and execute...

  • Digital Marketing and Brand Growth Strategist

    3 days ago

    Johannesburg, Gauteng, South Africa Oxyon People Solutions Full time

    About the RoleWe are seeking a seasoned Digital Marketing and Brand Growth Strategist to join our team at Oxyon People Solutions.

  • IT Operations and Security Strategist

    6 days ago

    Johannesburg, Gauteng, South Africa Bluegrass Digital Full time

    About Bluegrass DigitalBluegrass Digital is a leading digital solutions provider seeking an exceptional IT Operations and Security Strategist to join our team. This pivotal role involves overseeing the company's IT infrastructure, cybersecurity practices, and ensuring seamless operations while safeguarding digital assets.

  • Digital Marketing Strategist

    2 weeks ago

    Johannesburg, Gauteng, South Africa Initiate International Full time

    Job Title: PPC StrategistThis role demands a strategic thinker who can design, execute, and elevate campaigns that captivate audiences and deliver measurable growth in a cutting-edge iGaming environment.The PPC Strategist will manage and optimize paid search campaigns across major platforms like Google, Bing, and YouTube, handling search, display, video, app...