Digital Marketing Strategist

2 weeks ago


Johannesburg, Gauteng, South Africa Liham Consulting Pty (Ltd) Full time

About the Role:

Digital Marketing Strategist required for a Content and Campaign Manager position at Liham Consulting Pty (Ltd) in the Content and Campaign Manager role.

Key Responsibilities:

  • Develop and execute an innovative content strategy to drive engagement and conversions.
  • Identify market trends and key industry insights to inform content creation.
  • Manage a comprehensive content calendar to support marketing campaigns, product launches, and seasonal trends.
  • Inspire and manage a team of content creators to deliver high-quality content.
  • Oversee content creation and performance analysis, refining strategies based on metrics, user engagement, and audience feedback.
  • Review and approve content, ensuring it reflects brand values, messaging, and visual identity.
  • Detailed knowledge of current online tools and marketing trends, including SEO.
  • Building relationships and fostering a positive team environment while valuing diverse perspectives.
  • Interpreting data to make informed decisions.

Requirements:

  • Certificate/Diploma in Digital Marketing / Communications
  • Minimum of 2 years' experience in a similar role.
  • Good Verbal and Written Communication Skills


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