Lead Brand Strategist

1 month ago


Sandton, South Africa Prodigious Full time

Job Overview

Lead Brand Strategist

The Opportunity:

We are seeking a dynamic Lead Brand Strategist to join our team at Prodigious. This pivotal role is designed for an individual who possesses a strong passion for developing influential strategies, guiding prominent brands, and fostering a high-performing strategic team with a clear vision. This senior-level position offers significant visibility and entails collaboration with top-tier clients and industry leaders.

Key Responsibilities

  • Serve as the strategic authority and brand guardian for a designated brand, working closely with the Managing Partner and Creative Director.
  • Evaluate and respond to client requirements through a comprehensive understanding of brand and business strategy, ensuring ongoing engagement regarding their objectives.
  • Leverage research to produce unique insights and deliver thorough analyses of research outcomes.
  • Grasp the commercial implications of brand communication and the necessity of assessing effectiveness.
  • Demonstrate knowledge of ATL, BTL, and digital marketing strategies to provide holistic solutions to clients.
  • Collaborate with strategic peers at partner agencies to ensure alignment and clarity of strategies.
  • Possess a robust understanding of digital transformation and marketing automation, working alongside specialists in these areas.
  • Motivate the team to formulate a clear and impactful strategy rooted in commercial and consumer insights.
  • Guide the team in comprehensively understanding client and consumer needs, exceeding the initial brief.
  • Develop and collaborate on creative briefs, ensuring they are both inspiring and proactive.
  • Craft and present persuasive strategies to clients, integrating relevant insights about target markets.
  • Contribute to enhancing the customer experience and ensuring brand consistency.
  • Oversee campaigns to ensure they adhere to the strategic vision.
  • Elevate the quality of strategic deliverables across all client accounts.
  • Encourage strategic innovation and thinking within the department and the agency as a whole.
  • Lead and present strategic outcomes for new business initiatives.
  • Stay informed about clients' brands and industries to position Prodigious as a thought leader.
  • Address unconventional marketing challenges with creativity and resourcefulness.
  • Apply strategic principles and structured thinking to address business development projects.

Qualifications / Experience

  • 10+ years of experience in marketing, branding, or consulting communications.
  • Relevant degree or diploma in marketing or communications.
  • Hands-on experience with digital marketing tools and methodologies.
  • Strong understanding of media strategy and planning.
  • Experience in developing, managing, and presenting innovative solutions.
  • Ability to create integrated cross-channel and content strategies.
  • Experience in fast-moving consumer goods (FMCG) and African markets.

Personal Attributes

  • Solution-focused
  • Curious and inquisitive
  • Adaptable to a dynamic work environment
  • Collaborative team player
  • Effective communicator
  • Reliable and dependable

  • Lead Brand Strategist

    1 month ago


    Sandton, South Africa Prodigious Full time

    Job OverviewLead Brand StrategistThe Opportunity:We are seeking a Lead Brand Strategist to join our dynamic team at Prodigious. This pivotal role is designed for a seasoned strategist who is eager to craft meaningful campaigns, guide prominent brands, and shape a strategic vision within a collaborative environment. This senior-level position provides...

  • Brand Strategist

    2 months ago


    Sandton, South Africa Initiate International Full time

    Our client are trailblazers in the iGaming industry, and their innovative and dynamic approach sets us apart.  They are looking for a talented Brand Strategist to join their vibrant team in Johannesburg.The Brand Strategist will be responsible for developing and implementing effective brand strategies to enhance our client’s market presence and engage...

  • Brand Strategist

    2 months ago


    Sandton, South Africa Initiate International Full time

    Brand Strategist Job DescriptionInitiate International is seeking a talented Brand Strategist to join our team in Johannesburg. As a Brand Strategist, you will be responsible for developing and implementing effective brand strategies to enhance our client's market presence and engage their target audience.Key Responsibilities:Brand Strategy Development:...

  • Brand Strategist

    2 months ago


    Sandton, South Africa dentsu Full time

    Job Title: Brand StrategistThe Brand Strategist plays a pivotal role in driving business growth by crafting compelling brand narratives and developing strategic plans that resonate with our clients.Key Responsibilities:Develop and execute strategic plans that align with business objectives and drive brand growth.Collaborate with cross-functional teams to...

  • Brand Strategist

    6 months ago


    Sandton, South Africa dentsu Full time

    The purpose of this role is to work with strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVS and go-to market plans Job Title: Brand Strategist Job Description: Key responsibilities:Has the overall responsibility for writing briefs and conducting briefings on several brands...

  • Brand Strategist

    6 months ago


    Sandton, South Africa Dentsu Aegis Network Full time

    The purpose of this role is to work with strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVS and go-to market plans Job Title: Brand Strategist **Job Description**: Key responsibilities: Has the overall responsibility for writing briefs and conducting briefings on several...

  • Brand Strategist

    1 month ago


    Sandton, South Africa dentsu Full time

    Job Title: Brand StrategistThe purpose of this role is to work closely with the strategy lead to craft strategic outputs, including creative briefs, research reports, and analyses, as well as selling narratives and go-to market plans.Key Responsibilities:Develop and execute strategic plans for multiple brands, leveraging data and insights to drive creative...


  • Sandton, South Africa dentsu Full time

    Job Title: Brand StrategistAs a key member of our team, the Brand Strategist will work closely with the strategy lead to develop and execute strategic plans that drive business growth and brand awareness.Key Responsibilities:Develop and write compelling briefs and research reports that inform and inspire creative teams.Collaborate with cross-functional teams...

  • Digital Strategist

    6 months ago


    Sandton, South Africa Zenith Full time

    **Company Description**: - We are the ROI Agency_ - We blend data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow our clients’ business_ - What we believe:_ - We believe in exploring new perspectives. Looking at things differently. Turning structures upside down, back to front and sideways. Excited...


  • Sandton, South Africa Initiate International Full time

    Brand Strategist Job DescriptionInitiate International is seeking a talented Brand Strategist to join their team in Johannesburg. As a key member of the marketing team, you will be responsible for developing and implementing effective brand strategies to enhance our client's market presence and engage their target audience.Key Responsibilities:Develop and...

  • Ttl Media Strategist

    6 months ago


    Sandton, South Africa Starcom Full time

    **Company Description** **Who we are**: **We are the human experience company** **We create experiences people love and actions brands need**. When we combine our deep understanding of people with our unmatched expertise in media, magic happens : experiences get invited in, not filtered out. Data guides us to opportunity, uncovering what people want and...

  • Brand Strategist

    3 weeks ago


    Sandton, South Africa Initiate International Full time

    Brand Manager Job DescriptionInitiate International is seeking a highly skilled Brand Manager to join their team and shape the future of their brand across Africa. This role offers the unique opportunity to drive strategy for our client's portfolio, collaborating with diverse markets and stakeholders across the continent.As Brand Manager, you'll be the...


  • Sandton, South Africa Dimension Data Full time

    Role OverviewDimension Data seeks an experienced Agile Portfolio Strategist Lead to spearhead the development and implementation of a comprehensive product vision and strategy for a given portfolio.


  • Sandton, South Africa Kimberly-Clark Full time

    About the RoleWe are seeking a highly skilled Senior Brand Design Strategist to join our team in Bryanston Office. As a key member of our design team, you will be responsible for developing and executing design strategies that drive business growth and brand excellence.Job DescriptionThe ideal candidate will have a strong background in graphic design,...


  • Sandton, South Africa dentsu Full time

    About the RoleWe are seeking an experienced Brand Strategist to join our team at Dentsu. The successful candidate will work closely with our strategy lead to craft strategic outputs, including creative briefs, research reports, and analyses.Key ResponsibilitiesWrite compelling briefs and conduct briefings on multiple brandsMentor and train junior team...


  • Sandton, South Africa Initiate International Full time

    Brand Strategist Job DescriptionAt Initiate International, we are seeking a talented Brand Strategist to join our team in Johannesburg.The successful candidate will be responsible for developing and implementing effective brand strategies to enhance our client's market presence and engage their target audience.Key Responsibilities:Craft and execute...


  • Sandton, South Africa dentsu Full time

    Key Responsibilities:Develop strategic outputs, including creative briefs, research reports, and analyses.Work with strategy leads to craft compelling narratives and go-to-market plans.Lead briefings and mentor junior team members in strategic pursuits.Identify opportunities to enhance brand value and drive creative thinking.Leverage data and insights to...

  • Brand Manager

    3 weeks ago


    Sandton, South Africa Initiate International Full time

    Our client, a leader in the online gaming industry, is seeking a highly skilled Brand Manager to join their team and shape the future of their brand across Africa. This role offers the unique opportunity to drive strategy for our client’s portfolio, collaborating with diverse markets and stakeholders across South Africa and the continent. If you’re a...

  • Sales Strategist

    2 weeks ago


    Sandton, South Africa Procter & Gamble Full time

    Role ObjectivesThe Sales Strategist is pivotal in driving Sales growth and market share expansion through the development of winning building blocks for a market/channel. This includes strong plans for base and innovation. The role requires developing category growth strategies and strong conceptual selling skills. The Sales Strategist ensures strategies...


  • Sandton, South Africa Neptune Full time

    About NeptuneAt Neptune, we are seeking an exceptional Chief Marketing Strategist to lead our marketing efforts and drive business growth. As a senior leader in the company, you will develop and implement strategic marketing initiatives that enhance brand visibility, client acquisition, and retention.Salary: $120,000 - $180,000 per annumAbout the RoleThe...