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Brand Strategist

2 months ago

Sandton, South Africa dentsu Full time
Job Title: Brand Strategist

The Brand Strategist plays a pivotal role in driving business growth by crafting compelling brand narratives and developing strategic plans that resonate with our clients.

Key Responsibilities:
  • Develop and execute strategic plans that align with business objectives and drive brand growth.
  • Collaborate with cross-functional teams to create innovative brand experiences that captivate audiences and drive engagement.
  • Conduct research and analysis to identify trends, opportunities, and challenges that impact brand performance.
  • Develop and maintain strong relationships with clients, understanding their needs and delivering tailored solutions that meet their goals.
  • Stay up-to-date with industry trends and best practices, applying knowledge to drive strategic decision-making and brand innovation.
Requirements:
  • Proven experience in brand strategy, marketing, or a related field.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Strong analytical and problem-solving skills, with the ability to think critically and creatively.
  • Ability to work collaboratively as part of a team, with a customer-centric approach.
  • Strong understanding of brand development, marketing, and advertising principles.