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Brand Strategist

1 month ago

Sandton, South Africa dentsu Full time
Job Title: Brand Strategist

The purpose of this role is to work closely with the strategy lead to craft strategic outputs, including creative briefs, research reports, and analyses, as well as selling narratives and go-to market plans.

Key Responsibilities:
  • Develop and execute strategic plans for multiple brands, leveraging data and insights to drive creative thinking and client growth.
  • Act as a catalyst for creative and brand teams, identifying opportunities to add value to the brand and drive business results.
  • Mentor and train junior team members, helping them grow in the discipline and develop their skills.
  • Build strong relationships with middle-level marketing clients, earning their trust and respect through collaborative and results-driven work.
  • Proactively seek out opportunities to improve the work, fostering a collaborative environment where ideas can flourish.
Requirements:
  • Proven experience in brand strategy, with a strong understanding of data-driven insights and creative thinking.
  • Excellent communication and leadership skills, with the ability to work effectively with cross-functional teams.
  • Ability to analyze complex data and develop strategic recommendations.
  • Strong business acumen, with a deep understanding of marketing principles and practices.