Customer Success Marketing Strategist

1 day ago

Johannesburg, Gauteng, South Africa DocFox Full time
{"title": "Customer Success Marketing Role", "subtitle": "Join DocFox as a Senior Customer Success Marketer", "content": "

We are seeking a seasoned marketing professional to drive customer success and retention strategies at DocFox. As a Senior Customer Success Marketer, you will be responsible for developing and executing marketing campaigns that enhance customer satisfaction and loyalty.

Key Responsibilities:

  • Design and implement referral, loyalty, and retention programs to win back, reward, and retain customers.
  • Develop a customer lifecycle strategy to support customers from onboarding to renewal.
  • Collaborate with customer success teams to execute initiatives and campaigns.
  • Provide regular reporting and analysis on campaign performance, identifying areas for improvement.
  • Facilitate customer discovery sessions to understand customer needs and preferences.
  • Develop case studies and testimonials to showcase customer success stories.
  • Coordinate monthly newsletters and product announcements.
  • Identify areas for customer improvement and evaluate the customer service experience.
  • Assist with setting up webinars and training sessions.
  • Develop a deep understanding of our customers and use insights for content creation.
  • Set up automations to facilitate the customer onboarding and renewal process.
  • Facilitate the creation of a customer success portal.

Requirements:

  • Minimum 7 years of marketing experience.
  • Minimum 5 years experience in B2B SaaS.
  • At least a 3-year degree in marketing, business, or a relevant field.
  • Highly skilled in marketing automation, preferably Hubspot.
  • Expert in marketing principles and the activities that support these.
  • Good knowledge of market research techniques and successful implementation of findings.
  • Solid experience in end-to-end campaign creation.
  • Experience in copywriting is preferable.

Key Characteristics:

  • Comfortable with uncertainty and able to figure out solutions independently.
  • Resilience and tenacity to get the job done in tough times.
  • Patience and ability to teach others.
  • Eagerness to learn and grow.
  • Appreciation for empathetic feedback and a willingness to seek mentorship.
  • Able to develop ideas and processes and clearly express them.
  • High degree of independent judgment.
  • Able to solve complex problems.
  • Ability to take initiative and take full responsibility for aspects of a project.
  • Ability to turn projects around with tight timeframes and deadlines.
  • Personable and able to engage with others.
  • Ready to get hands dirty in a fast-paced environment.
  • Attention to detail and eagerness for constant improvement.
  • Curiosity to figure out solutions independently.
  • Display a high degree of creativity and problem-solving ability.
  • Excellent interpersonal skills and ability to work across teams.

Please note that if you have not received a response within two weeks, consider your application unsuccessful. Your CV will be kept on file for further suitable positions.

"}

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