Digital Experience Strategist

1 month ago


Cape Town, Western Cape, South Africa Initiate International Full time
Job Description

We are seeking a Digital Experience Strategist to join our team at Initiate International.

Responsibilities:
  • Develop and implement marketing strategies to optimize customer journeys and improve conversion rates for marketing campaigns.
  • Utilize digital tools to analyze performance data and provide actionable insights for campaign optimization.
  • Conduct regular performance tests to measure the effectiveness of marketing strategies.
Requirements:
  • Bachelor's degree in Marketing or related field.
  • Proficiency in Google Analytics or HubSpot.
  • Strong customer-centric mindset with excellent communication skills.

Estimated Salary: $65,000 - $85,000 per year, depending on location and experience. This salary range is based on industry standards and reflects the company's commitment to offering competitive compensation packages.



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