Digital Advertising Specialist

2 days ago

Johannesburg, Gauteng, South Africa Capital Recruit Full time
Media Campaign Specialist

Sebenza, a pioneering Private Market Place and leader in cutting-edge ad tech, is seeking a highly organized and detail-oriented Media Campaign Specialist to join our dynamic team in Bryanston, Johannesburg.

Key Responsibilities:
  • Campaign Planning & Implementation: Set up and manage campaigns in AdEngine, integrating third-party tools for brand safety and ad verification.
  • Technical Setup & Testing: Implement campaigns, conduct creative builds and testing, and collaborate with clients to ensure seamless execution.
  • Monitoring & Optimization: Track campaign performance, analyze key metrics, and optimize campaigns to exceed client objectives.
  • Reporting & Analysis: Deliver comprehensive reports, conduct post-campaign analysis, and share valuable insights with clients.
  • Client Communication & Management: Maintain clear and professional communication with clients, ensuring their needs are met and expectations are exceeded.
  • Administrative Tasks: Maintain meticulous campaign documentation and assist with inventory management.
Requirements:
  • Bachelor's degree in Marketing, Business Administration, Digital Marketing, Communication, or a related field.
  • 5-10 years of experience in campaign management or a similar role.
  • Proven expertise with Google's suite of products (Ads, Analytics, Search Console, Tag Manager, Data Studio, Merchant Centre).
  • Strong technical skills in HTML and PHP.
  • In-depth knowledge of SEO best practices, digital marketing trends, and analytic tools.
  • Exceptional organizational and time management skills.
  • Excellent communication and interpersonal skills.
  • Ability to thrive in a fast-paced environment and manage multiple tasks simultaneously.
  • Meticulous attention to detail and a passion for delivering high-quality work.
  • Experience with third-party brand safety and ad verification tools (Oracle, Moat, IAS).
Preferred Skills:
  • Experience in e-commerce and working with Google Merchant Centre.
  • Familiarity with other digital marketing tools and platforms.
  • Ability to manage multiple marketing campaigns concurrently.
  • Understanding of Private Market Place (PMP) environments.
  • Strong problem-solving skills and the ability to recruit and collaborate with skilled freelancers.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunity to work with a talented, passionate team at the forefront of ad tech innovation.
  • Ongoing learning and professional development opportunities.
  • A dynamic, collaborative, and rewarding work environment.

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