Digital Marketing Insights Specialist

3 weeks ago


Cape Town, Western Cape, South Africa Rad Resources Full time
Marketing Analytics Specialist

At Rad Resources, we're seeking a skilled Marketing Analytics Specialist to join our team. As a key member of our marketing department, you will play a crucial role in driving business growth through data-driven insights.

Key Responsibilities:
  • Develop and implement data management solutions to provide actionable insights for marketing strategy and decision-making.
  • Design and execute business intelligence reporting to track marketing performance and customer trends.
  • Collaborate with the marketing team to identify areas for improvement and develop recommendations for future business direction.
  • Analyze customer acquisition and retention rates, and provide insights on customer behavior and preferences.
  • Develop and maintain data visualizations and reports to communicate insights to stakeholders.
Requirements:
  • Strong analytical and problem-solving skills.
  • Experience with data management and business intelligence tools.
  • Excellent communication and presentation skills.
  • Ability to work independently and collaboratively as part of a team.

We're looking for a highly motivated and detail-oriented individual who can help us drive business growth through data-driven insights. If you're passionate about marketing analytics and have a strong background in data analysis, we encourage you to apply.



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