Digital Media Strategist

1 month ago


Cape Town, Western Cape, South Africa Dymaxa Recruitment Full time
Job Description

We are seeking a highly skilled Digital Media Strategist to join our team at Dymaxa Recruitment.

About the Role

The successful candidate will be responsible for developing and executing our social media strategy, managing our social content calendar, creating original content, and setting up and optimizing our social media platforms.

Key Responsibilities
  • Develop a strategically driven social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Manage a social content calendar and coordinate the in-house creative production team for effective implementation of the schedule.
  • Create and curate high-quality content (copy, images, and video) for all social media platforms.
  • Set up and optimize company pages within each platform to increase visibility.
  • Engage with customers and resolve complaints/issues in a timely manner.
  • Moderate user-generated content in line with our moderation policy.
  • Analyze data and metric reports to inform future marketing strategies.
Requirements
  • 2-4 years proven working experience in Social Media Marketing or as a Digital Media Specialist.
  • BS in Communications, Marketing, Business, New Media, or Public Relations.
  • Excellent consulting, writing, editing, presentation, and communication skills.
  • Demonstrate social networking experience and analytics tools knowledge.
  • Basic knowledge of web design, web development, CRO, and SEO.
  • Positive attitude, detail-oriented, and customer-focused with good multitasking and organizational ability.
What We Offer

A salary of approximately R17 000 CTC, making this an attractive opportunity for those looking to advance their careers in digital media.



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