Digital Content Strategist
5 days ago
Overview: West Coast Personnel is a leading staffing agency looking for a skilled digital content strategist to join our team. As a digital content strategist, you will develop and implement effective content marketing campaigns to drive business results and enhance our online presence.
Salary: $70,000 - $90,000 per annum depending on experience and qualifications.
Key Responsibilities:
- Develop and implement content marketing strategies to achieve business objectives.
- Conduct market research and analysis to stay up-to-date with industry trends and competitor activities.
- Create high-quality, engaging content for various platforms, including website, blog, social media, and email newsletters.
- Collaborate with cross-functional teams to ensure consistency and effectiveness of content marketing efforts.
- Analyze performance metrics and adjust content strategies accordingly.
Qualifications:
- Certification in Marketing, Communications, or related field.
- Proven experience in content marketing, digital advertising, or a related field.
- Strong understanding of SEO principles and ability to optimize content for search engines.
- Excellent writing, editing, and proofreading skills with a keen attention to detail.
- Experience with content management systems (CMS) and analytics tools.
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