Paid Media Specialist

2 weeks ago


Johannesburg, South Africa Treetop Recruitment Full time

A well-established digital marketing company is looking for a Paid Media Specialist to join them.

The Paid Media Specialist will be responsible for the strategy, implementation and efficient day-to-day management of assigned client accounts, while working collaboratively across design, development and account management teams to maximise a client’s return on investment.

**Responsibilities**:

- Initial campaign set up and strategy including keyword research, audience targeting, competitor analysis and testing, conversion tracking, feed implementation etc.
- Manage budgets, optimise, report and analyse campaign performance
- Mastering methodologies and tools required to deliver efficient campaigns
- Project managing the activity

**Requirements**:

- 3 - 5 year’s experience
- An in-depth understanding of the technologies and processes involved in running PPC campaigns (Experience of DoubleClick, DV360, GMP is a plus)
- Experience in digital marketing account management; being accountable for budget management, time management skills, strong presentation skills
- Structured way of working, with the ability to cope with competing demands and prioritise tasks
- High attention to detail
- Analytical and data driven
- Knowledge of Microsoft Excel and PowerPoint
- Advanced experience in Google Analytics, Google Tag Manager, Google Marketing Platform, DV360/Search360, Google Merchant Centre, Google Datastudio and Facebook is ideal

**Salary**: R40,000.00 - R45,000.00 per month

Ability to commute/relocate:

- Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Do you have 3-5 years experience as a Paid Media Specialist?


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