Paid Media Specialist

7 months ago


Johannesburg, South Africa Ignite Visibility LLC Full time

The Paid Media Specialist will be responsible for owning client channel optimization, monitoring performance, as well as supporting client reporting and communication.

This is a full-time remote position with the ability to work in US time zones such as Eastern Standard Time, Central Standard Time, or Pacific Standard Time.

Position Responsibilities
- Paid Media (search focused) advertising performance analysis, strategy support and optimization execution for up to 10 accounts
- Coordinate with internal Paid Media Managers & Strategists, Paid Social, Creative, Analytics, SEO, Earned Social and Web Development teams

Required Qualifications
- 3+ years of paid media marketing work experience with an emphasis in paid search/Google ads
- Excel / Google sheets competency
- Data studio or similar reporting experience with data visualization
- Bachelor’s Degree in Business, Communication, Advertising, Marketing, or related field
- Strong Presentation Skills, Creative, Customer Focused & Action Oriented
- Critical Thinker, Relentless Learner, Winning Can Do Attitude
- Strong Attention to Detail

Required Ad Platforms & Tools Experience Requirements
- Google Ads / Bing Ads
- Google Analytics

Desired Experience but Not Required
- Shopping Ads & Feed Management + Optimization
- Display & Video Ads Experience: Youtube, Google Display, Programmatic
- Google Tag Manager
- Call Tracking / Offline Conversion Integrations
- Ad Management tools - Search Ads 360, Optmyzr, TrueClicks
- Ability to provide creative direction to designers
- Paid Social Experience
- Conversion Rate Optimization (CRO) experience
- Landing page platforms - Unbounce

Why Ignite Visibility?
- A collaborative environment focused on client success and career development
- Fully remote workforce with optional San Diego office
- Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)
- Named Fastest-Growing Private Companies in San Diego (2016-2020)
- Named Best Places to Work in San Diego 2017, 2020
- Named Inc 5000 Fastest Growing Companies 2017-2021

**Benefits**:

- Competitive salary
- Comprehensive health, vision, dental coverage, and life insurance
- Flexible works schedules
- Generous paid vacation including your birthday & extra time off around major holidays
- 401k-retirement plan with employer match
- Employee advancement and growth potential
- Company-sponsored professional development opportunities

Ignite Visibility is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.


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