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Product Manager- Sales Support Global Grade 12

3 months ago

Isando, South Africa Barloworld Equipment Full time

**Key Output**
- Long term vision and Strategy for products
- Industry Ambassador representing BWE and CAT, internally as well as externally.
- Development and execution of the overall product strategy
- Maintain internal relationship with Marketing, Sales, Supply Chain, AfterSales, LOB & Caterpillar.
- Facilitate S&OP process i.e. machine forecasting, marketing intelligence, growth plan execution, CAT & BWE Alignment
- Develop pricing strategy: machine configurations and price alignment with Sales and Caterpillar including special pricing and sales price list
- Maintain and build external relationships with other CAT Dealers as well as customers
- Drive sales/product group PINS by prospecting for new customers and managing existing customer base with the sales teams
- Proactively identifying specific opportunities by product group /customer and
- Develop support programmes to drive product sales & targets, Increase machine sales, PINS, and profitability.
- Use existing product programmes to proactively offer added value and solutions to customers
- Identify and implement marketing strategies, visit potential customers to achieve incremental machine sales,
- Implement actions reflected in the annual marketing/business plan
- Act as a single point of contact between all Dealer departments, customers, and Caterpillar regarding represented product(s)
- Analyse problems/opportunities and recommend sales strategies to improve sales efforts
- Analyse and report significant competitive activity affecting sales of represented Product(s)

**Qualification, Experience and Competencies**
- Tertiary Qualification or Equivalent
- B. Engineering/Marketing Degree an advantage
- 2 to 5 years' related business experience in sales/marketing environment
- BWE Leadership Development Course (MMDP) an advantage
- High competence in Microsoft Office,
- Data analysis skills/background
- Product knowledge/overview,
- Sound Business Acumen
- Sales Competencies (according to Global S Competency Assessment
- Influencing and negotiation, Problem solving skills, Relationship management and Customer responsiveness