Sales, Trade and Marketing Manager
5 months ago
Our client is in the FMCG industry is looking for an outgoing, fresh and enthusiastic sales, trade and marketing manager. **It’s a **24-month** **contract.**
**Qualification and Experience**
- Tertiary qualification in a business management related field
- Driver’s License valid for more than 12 months is required (Code 10 is advantageous)
- Minimum 3years experience in FMCG sales or On Con
- Experience in consumer engagement, brand experience or event planning is advantageous.
- strong English language proficiency is required.
**Roles and Responsibilities**
- Regularly network within Event environment to maintain an understanding of opportunities and prospects aligned to brand strategies and Omni channel focus areas.
- Drive brand acceleration and growth by ensuring relevant brand staging as required per campaign, brand, and communication cycle.
- Negotiate and maintain a base of LAMP venues within area to achieve marketing KPIs as set out Visibility, engagement, equity.
- Track and report on key compliance and campaign results using provided systems and tools, aligned to set objectives to measure impact.
- Brand awareness and Equity
- Venue critical compliance criteria including product handling, brand visibility and staging, brand.
- Activations, venue staff product knowledge.
- Channel critical performance criteria including Direct Consumer Contacts (engagement)
- Guided Trials, Passive Leads generated, and maintenance of a healthy sales conversion.
- Brand Engagement Manager (direct Supervisor)
- Brand Engagement Lead
- Marketing and Brand Engagement Manager
- Commercial Deployment Manager
- Regional Sales Managers
- Territory Development Representatives
Job Reference: TCN01591
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