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Commercial Analytics Lead

4 months ago


Johannesburg, South Africa NielsenIQ Full time

Within the South Africa Team, you will lead the Consumer Panel Commercial Department. Including Growing and retaining the current portfolio through collaboration with the client success team. Additionally, you will be responsible for identifying, presenting, and closing new business opportunities within your existing portfolio as well as continuously expanding the penetration of CPS clients within the FMCG clients. You will ensure maximum client engagement and retention while limiting risk in your client portfolio.

**Responsibilities**:

- Work with Client success to ensure all clients’ needs on Consumer panel are being met and the data in being seamlessly integrated into presentations and deep dived constantly
- Collaborate with Product leadership on the product development and ensuring we are constantly evolving to continue to be the centre of the client needs
- Work with operations very closely to ensure that all tickets are prioritised and closed accordingly. Additionally, ensure we are briefing the correct databases to clients.
- Retain and grow current CPS clients by interacting clients and engaging constantly.
- Work with the Account development teams to create a strong ad hoc pipeline and drive ad-hoc sales both within Nielsen Clients as well as looking to grow and get a foot in the door with Non-Nielsen Clients.
- Communicates with your client with clarity, generating trust & empathy, and using adequate industry and business repertory
- Work with Account Leader in the negotiation of new deals/contract renewals and build winning proposals with a carefully planned sales pitch and strong arguments against competitive offers
- Follows all steps of the Commercial funnel, diligently following up on next steps and engaging the Predict & Activate Sales team whenever needed to follow through with a new business lead on a client
- Constantly monitor satisfaction in formal or informal interactions with client contacts to maximize positive Nielsen impact
- Acts as the voice of the client’ inside Nielsen, making sure decisions are client-centred in all planning discussions and in identifying new revenue streams

**ABOUT YOU**

You are knowledgeable about Consumer panel, able to guide analytics, to ensure clients are getting the most out of the data and delivering value. Capable of building a pipeline and tacking contracts and sales from start to finish, including finding leads, preparing proposals, winning pitches, briefing in the work, and ensuring great delivery. Post sales, tracking customer satisfaction and working with finance to ensure the revenue is recognised
**Qualifications**
- Consumer Panel Knowledge
- Proven work experience as a Sales Representative
- Excellent knowledge of MS Office and Google Sheets, Slides, etc
- Familiarity with Sales practices along with the ability to build productive business professional relationships
- Highly motivated and the target is driven with a proven track record in sales
- Excellent selling, communication, and negotiation skills
- Prioritizing, time management, and organizational skills
- Ability to create and deliver presentations tailored to the audience needs
- Relationship management skills and openness to feedback

**Additional Information**

**About NIQ**

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.

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