New Business Development Executive
17 hours ago
Location: Sandton, Johannesburg Start Date: 1 February 2026 Employment Type: Full-time, Permanent About Prima Secure Prima Secure is a leading independent cybersecurity specialist delivering enterprise-grade protection to organisations across South Africa and the African continent. We partner with our clients using a consultative, NIST-aligned methodology to design and implement solutions that materially reduce cyber risk. The Role We are looking for a proven, high-performing direct-sales professional with a verifiable track record of winning new-logo business in the cybersecurity space. This is a classic “hunter” role focused exclusively on direct end-customer sales (no channel, distribution or reseller activity). You will operate with a high degree of autonomy, prospecting and closing complex, six- and seven-figure deals with enterprises and large organisations across the region. French fluency is a strong advantage due to growing business in Francophone Africa. Key Responsibilities Proactively identify, qualify and develop new business opportunities across South Africa and Sub-Saharan Africa Build and maintain a robust, accurately forecasted sales pipeline Execute full-cycle direct sales: cold outreach → discovery → solution design → presentation/demonstration → negotiation → close Run consultative sales engagements structured around the NIST Cybersecurity Framework Engage and influence C-level and senior decision-makers (CEO, CFO, CIO, CISO, Head of IT, Procurement) Collaborate with internal technical pre-sales and solutions architects on proposals, POCs and RFPs Deliver compelling presentations, executive briefings and proof-of-value demonstrations Accurately maintain CRM (activity, pipeline, forecasting and closed-won documentation) Represent Prima Secure at industry events, conferences and client functions Meet and exceed quarterly and annual revenue targets Requirements – You Must Have Minimum 4+ years of direct (end-customer) cybersecurity sales experience with a proven, referenceable track record of new business wins Demonstrated ability to independently prospect, develop and close six- and seven-figure deals Deep knowledge of enterprise cybersecurity solutions including two or more of the following disciplines: → PKI & Digital Certificates → Endpoint Detection & Response (EDR/XDR) → Vulnerability Management & Penetration Testing → Email & Web Security → Network Security & Zero Trust → Security Awareness & Training → Managed SOC/SIEM services Experience selling using a consultative, framework-led methodology (NIST CSF preferred) Consistent over‑achievement of sales targets (provide figures and references) Excellent presentation, communication and executive presence Valid driver’s licence and own vehicle; willingness to travel domestically and into Africa (20–40% travel expected) Existing network of C-level/IT security contacts in South Africa and/or Africa is a distinct advantage Professional‑level French (written and spoken) is highly advantageous Ideal Attributes True hunter mentality with a relentless focus on new‑logo acquisition Highly self‑motivated, disciplined and able to operate autonomously Resilient under pressure and skilled at navigating complex, lengthy sales cycles Strong negotiator with a proven ability to close Impeccable professional image and business acumen If you have a verifiable history of winning major direct cybersecurity deals and are ready to join a fast‑growing, specialist firm with ambitious pan‑African growth plans, we want to hear from you. #J-18808-Ljbffr
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