Marketing Specialist

1 week ago


Cape Town, Western Cape, South Africa O'Brien Recruitment Full time

Are you a creative and organized individual with exceptional communication skills? Our client is seeking a Marketing Specialist to lead and innovate in a fast-paced, exciting environment. 

Requirements:

  • Senior Certificate and a relevant Diploma/Degree (Digital/Social Media certifications are a plus)
  • Digital/Social Media marketing certifications an added advantage
  • 10 years of proven marketing experience with expertise in digital marketing activities
  • Skills:
    • Proficiency in content creation across multimedia platforms
    • Excellent analytical, problem-solving, and communication skills
    • Strong time management and deadline-oriented mindset
  • Experience with Hootsuite, Meta for Business, Mailchimp, GoToWebinar, and related platform

Responsibilities: 

  • Design and execute impactful lead generation campaigns in collaboration with stakeholders and external agencies
  • Partner with internal teams to plan and manage channels, communications, and event collateral
  • Monitor and analyze website, social media, and campaign performance to identify growth opportunities
  • Build and nurture community engagement through compelling content and collaboration with external partners
  • Ensure cohesive brand strategies and maintain consistency across all materials and platforms
  • Create and manage social media campaigns, track performance, and implement innovative strategies to drive engagement


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