Marketing Insights Specialist

5 days ago


Cape Town, Western Cape, South Africa marcus evans Group Full time

marcus Evans, a global business intelligence firm, offers an exciting opportunity for a Marketing Insights Specialist. In this role, you will be responsible for the creation and execution of marketing campaigns to promote events to senior decision-makers.

This is a junior position, suitable for fresh graduates looking to start their career in marketing research. As a Marketing Insights Specialist, you will identify key decision-makers, build contact lists, and provide relevant information on potential clients.

Your responsibilities will include:

  1. Identifying and researching senior positions within target organizations.
  2. Utilizing CRM tools and online platforms to create targeted prospect lists.
  3. Analyzing and identifying target client contacts based on event topic and geographic markets.

You will also plan, implement, and monitor marketing campaigns to generate referrals for sponsorship sales and direct marketing.

To succeed in this role, you should have a recognized degree or diploma in Marketing or Business Administration, excellent research skills, and experience in lead generation.



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