B2b Marketing Business Partner

2 weeks ago

Johannesburg, Gauteng, South Africa Mercer Full time

B2B Marketing Business Partner

What can you expect?

What is in it for you?

  • As a key member of the Sub-Regional teams, you will be responsible for the execution of a comprehensive marketing and communications strategy aligned with business and commercial priorities, that will drive market profile, client engagement and revenue growth
  • An unique opportunity to join international wellestablished company with a strong brand and strong results to match
  • Outstanding learning and mentoring programs and internal mobility opportunities

We will count on you to:

  • Support the development and execution of a marketing and communications strategy that aligns with the sub-region's commercial priorities and positions Marsh McLennan, Marsh, and Mercer effectively to target segments.
  • Collaborate with business stakeholders and global marketing colleagues to ensure alignment and best practices in areas such as digital marketing, brand, events, and creative services.
  • Assist in executing global and subregional priorities related to thought leadership, digital presence, marketing campaigns, event planning, public relations, and community outreach.
  • Create and implement innovative multichannel client acquisition strategies in collaboration with product, sales, and business teams.
  • Ensure a strong and consistent brand positioning across all channels and touchpoints.
  • Develop digital marketing strategies to drive SEO/SEM, build our digital footprint, and engage end consumers.
  • Stay ahead of market trends and maintain a constant feedback loop with clients' needs.
  • Support marketing automation and a powerful marketing funnel to generate qualified leads.
  • Cultivate marketing partnerships to enhance execution capabilities.
  • Foster a collaborative team culture and align with enterprisewide marketing best practices.
  • Manage reputational risk and media relationships while prioritizing client value.
  • Adopt a clientfirst mindset and implement strategies to acquire and retain valuable relationships.
  • Provide standardized reporting, meet targets and KPIs, and offer actionable insights for decisionmaking.

What you need to have:

  • 7+ years of progressive experience in leading and executing multichannel marketing, preferably in the financial services industry. Experience with mergers and acquisitions is a plus. Client and/or sales experience is also beneficial.
  • Proven expertise in marketing and communications, with the ability to bring energy and a broad perspective to develop talented marketers.
  • Excellent communication and presentation skills, capable of influencing senior leadership regionally and enterprisewide to achieve shared commercial outcomes.
  • Advanced knowledge of traditional and digital marketing, including industryleading MarTech. Experience in managing web campaigns, integrating with marketing automation systems, and expertise in SEO and SEM campaigns/techniques.
  • Highly organized with the ability to manage multiple projects and priorities without compromising accuracy or efficiency.
  • Innovative mindset, willing to challenge the status quo and quickly adapt to new strategies and tactics. Resourceful and able to achieve more with limited resources.
  • Strong research skills to stay updated on marketing industry trends.
  • Attention to detail and sound judgement, ideally gained in a regulated industry. Comfortable in a fastpaced environment.
  • University degree required.

What makes you stand out:

  • Experience working in a professional services environment
  • Digital first approach
Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment.

We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, skin color, or any other characteristic protected by applicable law.


Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office.

All Marsh McLennan colleagues are expected to be in their local based teams will identify at least one "anchor day" per week on which their full team will be together in person.

office or working onsite with clients at least three days per week.

Office-based teams will identify at least one "anchor day" per week on which their full team will be together in person.

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