Senior Paid Media Strategist

2 weeks ago


Cape Town, Western Cape, South Africa No Joke Marketing Full time
Are you a digital media expert who would like to feel better about your career? Are you eager to work with businesses to make a lasting impact on generations to come?


Our Senior Paid Media Strategist is a vital part of our agency who help grow and bring a generational impact to our client's business.

We are a Digital Agency in Buffalo, NY with a remote team across the globe. We have been in business for over 20 years. We are growing very fast and need dynamic leaders to join our team.

READ UNTIL BOTTOM IF YOU WANT TO QUALIFY TO THE NEXT ROUND

What's in it FOR YOU to Work at No Joke Marketing:

  • An established business that continues to grow with a start-up vibe and feel.
  • At No Joke Marketing, you transform lives by connecting people who need help to those who can serve them we are the backbone behind their business.
  • Supportive, attentive & motivated leadership team available to answer questions & help you grow professionally (& personally).
  • An owner is actively involved in the business there is no red tape here
  • Can work from anywhere in the world with an internet connection
  • Access to the best marketing training available on day one. The more you learn, the more you can earn.
  • Numerous team building activities
  • Happy Hour Fridays

ROLE:


As a Senior Paid Media Strategist, you are responsible for the day-to-day management of paid digital marketing campaigns which can include lead generation, sales and conversion advertising strategies.


You are typically responsible for creating and optimizing paid media channels to support the digital department in their growth goals.

You will help drive growth and success for organizations on digital platforms.

Your role is important as it is an integral part of the development and management of having an effective digital strategy as well as effective media buying.


Working closely with expert, internal departments including SEO, Design, Client Success Management and Content teams, this position is responsible for supporting No Joke Marketing's value proposition - to get more new quality leads for our clients.

To keep pace with the ever-changing digital landscape, you'll be provided with ongoing training and development opportunities.

The outcomes expected of this individual are:

  • Setup and manage a large number of ad campaigns on a monthly basis for multiple clients in a range of industries.
- ~20% time spent analyzing and optimizing campaigns.
- ~20% time spent testing new techniques. With the ever-changing landscape of media buying, you should be constantly testing new mediums, methods, and tactics to improve results.

Competencies (these are MUSTs):

  • Analytical
  • Numbers and hard data drive your decisions.


Attention to detail
  • Does not let important details slip through the cracks or derail a project. Every word counts. Make sure to mention the word "happiness" in your phone screening for brownie points.


Communication
  • Speaks and writes clearly and articulately.


Distiller
  • Ability to understand and translate complex concepts and technical information into practical marketing language


Efficiency
  • Able to produce significant output with one piece of content. (A blog post becomes an infographic and repurposed as a video script, for example.)


Entrepreneurial
  • You treat your career like a business. You carry that through for the benefit of your employer and for the clients whose ad accounts you manage.


Proactivity
  • Acts without being told what to do. Has an ability to foresee needs before they arise.


Systematic
  • Relentless with testing while adhering to a structured, systematic approach that keeps everything well organized.


Work ethic
  • You balance having a life with a strong willingness to work hard and do what it takes to get the job done.

Preferred or Nice-to-Have Skills and Experience: These are not required but the more of these you can check off, the higher your chances.

  • Recent handson experience managing paid traffic, or in some related discipline within digital marketing
  • 3+ years of media buying experience
  • Facebook Ad Planning/Buying
  • Google Ads Planning/Buying
  • Ad experience on other platforms (e.g. Bing, Twitter, etc.)
  • Leadpages experience is a plus
  • Infusionsoft experience is a plus
  • Split Testing (A/B testing) experience
  • Ability to write direct response copy for a wide variety of media
  • Basiclevel or greater ability to source and edit images for PPC

Compensation:

  • Compensation for this role will be dependent on experience
  • Compensation will be provided on a biweekly basis

Benefits:

  • Work from anywhere Fully remote
  • Join a fun, actiontaking international team
  • Select a career that will CHANGE YOUR LIFE

Working Hours: 9am - 5pm EST

Salary Range:
R15,000 - R 20,000

Are you ready to join a fun, results-oriented team as our
NEW SENIOR PAID MEDIA STRATEGIST?

Submit your resume in the link below and start your journe

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