Junior Campaign Specialist
4 weeks ago
Description
As the Junior Campaign Specialist for Media and Showrooms, you will be responsible for executing marketing campaigns to drive feet to the retails stores and working with our media partners in executing high-impact media strategies.
Key Responsibilities:
Showroom Marketing
Campaign Execution: Lead the planning, implementation, and execution of retail marketing campaigns across various channels, including digital, social media, email, in-store promotions, and traditional advertising. Content Creation: Work closely with the creative team to develop marketing materials, including signage, posters, digital banners, email newsletters, and social media content, to drive traffic and sales in retail stores. In-store Promotions and Events: Plan and execute in-store promotions, events, and activations to boost foot traffic, drive sales, and enhance the customer experience. Coordinate with store managers and staff to ensure seamless execution. Store Opening Execution: Take a lead role in coordinating marketing activities for store openings, including pre-launch promotions, grand opening events, and post-launch follow-ups. Ensure all marketing materials and activities align with the brand image and drive maximum visibility for the new store. Partnership and Collaboration: Identify and cultivate partnerships with mall marketing. Managers and other stakeholders amplify marketing efforts and reach new audiences. Collaborate with cross-functional teams, including sales, merchandising, operations, to and ensure alignment and consistency across all retail initiatives. Budget Management: Manage the retail marketing budget effectively, tracking expenses and allocating resources to maximize ROI and achieve business objectives.Media Strategy Development
Liaise with internal stakeholders and Media agency to implement comprehensive media strategies aligned with growth objectives in retail stores and ATL media. Work with the content team to develop engaging content for media campaigns. Identify opportunities and channels to maximize reach and engagement. RequirementsQualifications and Experience
Bachelor’s degree in communications, Marketing, Business, or related field. Proven track record in developing and executing strategic media and partnership initiatives. Strong analytical skills and ability to translate data into actionable insights. Exceptional communication and negotiation abilities. Creative thinker with a strategic mindset and problem-solving skills. Proficiency in media monitoring and analytics tools. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.Behaviors we love
Wow my customersWalk in my customers’ shoesDeliver on my promisesDeliver insight-led solutions my customers needs Treat the business as my own
Take accountabilityBe curious, creative & explore opportunitiesDo it right & at the right time Play as a team
Be helpfulBe inclusiveFind the fun
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