Marketing and Sales Operations Manager

**Career Area**:
Marketing

**Your Work Shapes the World at Caterpillar Inc.**

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

EAME Distribution’s mission is to deliver superior customer experience, profitable market leadership and services growth through industry-best distribution performance. We provide governance and administration of Cat® dealers across Europe, Africa, the Middle East, and Eurasia.

Join the EAME Distribution Team as a **Marketing and Sales Operations Manager**, where you will be responsible for the overall development of the Capability and Capacity of the dealer network within Sales and Marketing. The Marketing and Sales Operations Manager is the custodian of the Marketing and Sales Excellence Program within region, ensuring dealers adhere to and deploy related capabilities to enable Services Growth outcomes and growth. The Marketing and Sales Operations Manager will focus on growth capabilities in the areas of Sales Funnel Management, Digital Marketing and Ecommerce, Retail and Small Core and customer experience.

**What you will do**:

- Ensure execution of Caterpillar’s Marketing and Sales Operating Model across territory, through successful execution of Marketing and Sales Excellence Program. Represent Marketing and Sales Operations to key stakeholders, industry partners, and dealers.
- Lead key Services Growth Marketing and Sales projects in dealer development within EAME. This includes, but is not limited to the areas of Retail, Coverage, and Funnel Management, such as Priorities Service Events (PSEs) and rebuilds.
- Provide strategy development and lead the implementation of the Marketing and Sales Operations initiatives with the dealer network.
- Provide regional supervisory support for marketing and sales operations team members. This includes Mentoring and coaching consultants and representatives.
- Coach dealers to embed Sales and marketing capabilities within their dealership processes to ensure they can make impactful decisions in line with Services Growth

**What skills you will have**:

- Bachelor’s degree in business, marketing or related discipline.
- 10+ years of Sales, Marketing, Retail, or Product support experience involving dealer facing responsibilities.
- Previous successful experience in marketing or sales project management or strong project/process management skills
- Strong, proven interpersonal skills including public presentation proficiency and ability to earn trust and credibility with senior dealer management teams
- Knowledge of CRM management, digital marketing channels and tools.
- The proven ability to effectively work with all hierarchy levels and influence others internally and externally to ensure relentless execution
- Previous supervisory or project leadership positions is a plus
- Proficiency in related territorial language other than English, French and Arabic an advantage
- Willing to travel as required, up to 35%

**Skill Descriptors**
- **Customer Focus**: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
- **Influencing**: Knowledge of effective influencing tactics and strategies; ability to impact decisions within and outside own organization.

**What we offer**:
From day one, you’re set up to thrive at Caterpillar: helpful training, relatable mentors, global experience, competitive salary package, work-life balance, and the growth opportunities you expect with a Fortune 100 company.

You power our success, and we are committed to empowering yours. After all, when your work can impact the entire world, it’s important to do work that matters.

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

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**Posting Dates**:
January 22, 2025 - February 4, 2025
Caterpillar is an Equal Opportunity Employer (EEO).

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