E-commerce Marketing Coordinator

1 day ago


Cape Town, Western Cape, South Africa The Legends Agency Full time

We are seeking a highly analytical and creative E-commerce Marketing Coordinator to join our team at The Legends Agency in Century City. This role is perfect for someone who thrives on interpreting data, creating engaging email campaigns, and collaborating with sales teams.

Job Overview

A leading UK innovative e-commerce company is looking for an experienced E-commerce Marketing Coordinator with a strong commercial mindset and business acumen. In this role, you will analyze daily sales data, identify top-performing products across various regions, and create region-specific email content that highlights hot-selling products and boosts cross-selling opportunities.

Main Responsibilities:
  • Data Analysis & Product Selection:
    • Analyze daily sales data to identify top-performing products across various regions.
    • Use Excel to organize data and identify logical product pairings (e.g., pools with costumes, luggage with flights).
    • Tailor recommendations for different regions, ensuring that promotions resonate with local customers and market demands.
  • Creative Email Campaign Creation:
    • Design engaging, region-specific email content that highlights hot-selling products, pairing items creatively to boost cross-selling opportunities.
    • Adapt campaigns based on regional preferences (e.g., local restaurant deals for specific areas).
    • Stay deadline-driven, ensuring all campaigns are prepared and delivered on schedule.
  • Engagement with Sales Teams:
    • Lead daily, weekly, and monthly meetings with sales teams, discussing email performance, product selections, and strategic insights.
    • Act as a key point of contact, explaining the significance of specific products and how they align with consumer trends.
    • Collaborate with team members across departments to continuously enhance campaign effectiveness.
Requirements:
  • Bachelor's degree or diploma
  • Experience analyzing data and Advanced Excel Experience
  • Technical Skills: Proficiency in Excel, especially advanced functions (e.g., VLOOKUP, pivot tables) to manage and analyze data.
  • Core Competencies: Analytical with a strong commercial mindset and business acumen, Outspoken with excellent communication skills, Creative and detail-oriented.

The ideal candidate should have a passion for e-commerce marketing, experience working with data analysis, and a flair for creativity. If you're excited about transforming data into engaging email content and building relationships with the team to drive sales success, we want to hear from you.

We offer a dynamic work environment where you can bring your personality to work and engage with like-minded team members. Our salary for this role is approximately R24,000 per month + R1,500 per month medical allowance after the probation period.



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