E-commerce Performance Manager
3 days ago
We are looking for an E-commerce Performance Manager to join our team at Set Consulting.
The estimated salary for this position is $90,000 - $125,000 per annum, depending on experience.
About the Role:
This role involves managing the online store's presence across paid search, programmatic display, and paid social channels. You will collaborate with the marketing team to create compelling content for paid media channels and oversee campaigns on relevant self-service paid media channels.
Key Responsibilities:
- Develop and implement effective digital marketing strategies to align with business goals
- Collaborate with the marketing team to create compelling content for paid media channels
- Manage campaigns on relevant self-service paid media channels and guide strategy where media buying is required
- Evaluate emerging technologies and provide thought leadership in performance marketing
- Conduct keyword research for ongoing optimisation of search campaigns
Requirements:
- Bachelor's degree or equivalent in marketing or data analysis
- Experience in performance marketing for an e-commerce business
- Proficient with Google Looker Studio, Tableau, and HubSpot
- Proven track record as a paid media specialist
- Strong background in producing data-driven insights and recommendations
- Familiarity with GA4, GTM, Google Ads, Meta Ad Manager, and TikTok Ads
- Good knowledge of data analysis and visualisation (preferably on Looker Studio and Tableau)
- Proficient in Microsoft Office Suite
- Fluent in English and Afrikaans
- High attention to detail and excellent organisational skills
- Ability to prioritise and work efficiently in a fast-paced environment
- Strong collaboration skills to work cross-functionally with various teams
- Eagerness to learn and develop skills in the digital marketing field
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