Marketing Performance Analyst
2 months ago
Initiate International is seeking a skilled Marketing Performance Analyst to join our team in Cape Town. As a key member of our acquisition team, you will be responsible for driving customer acquisition efforts across digital and traditional channels.
Key Responsibilities:- Develop and implement data-driven strategies to optimize marketing spend and improve ROI.
- Measure and evaluate campaign performance using metrics such as CPA, ROAS, and FTD%.
- Build and maintain dynamic dashboards and reports to communicate insights to the team.
- Identify performance trends and opportunities for improvement across all channels.
- Collaborate with the acquisition, product, and analytics teams to ensure alignment and maximize ROI.
- Stay up-to-date with market trends, competitor activities, and industry changes to inform strategic decisions.
- Bachelor's Degree in Marketing, Business Analytics, Data Science, or a related field.
- 3+ years of experience in performance analysis, preferably in digital/acquisition marketing.
- Advanced skills in Google Analytics, Tableau, Power BI, or similar.
- In-depth experience with PPC, SEO, paid social, and affiliate marketing, along with a strong grasp of CPA, ROAS, and FTD metrics.
- Hands-on experience with marketing tools like Salesforce, SEMRush, or SimilarWeb, and tracking technologies.
- Ability to craft custom reports and dashboards, turning raw data into powerful insights.
- Strong problem-solving skills, thriving in both independent work and team collaboration.
- Proven track record in A/B testing, experimentation, and conversion optimization.
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Marketing Performance Analyst
4 weeks ago
Cape Town, Western Cape, South Africa Initiate International Full timeMarketing Performance Analyst Job DescriptionAt Initiate International, we're seeking a highly skilled Marketing Performance Analyst to join our fast-paced, data-centric team. As a key member of our marketing team, you'll play a crucial role in optimizing customer acquisition efforts across digital and traditional channels.Key Responsibilities:Develop and...
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Marketing Performance Analyst
4 weeks ago
Cape Town, Western Cape, South Africa Initiate International Full timeMarketing Performance AnalystInitiate International is seeking a highly skilled Marketing Performance Analyst to join our team in Cape Town. As a key member of our acquisition team, you will be responsible for driving customer acquisition efforts across digital and traditional channels.Key Responsibilities:Develop and implement data-driven strategies to...
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Marketing Performance Analyst
2 months ago
Cape Town, Western Cape, South Africa Initiate International Full timeMarketing Performance Analyst Job DescriptionAt Initiate International, we're seeking a highly skilled Marketing Performance Analyst to join our team in Cape Town. As a key member of our acquisition team, you'll play a crucial role in optimizing customer acquisition efforts across digital and traditional channels.Key Responsibilities:Delve into data from...
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Marketing Performance Analyst
1 month ago
Cape Town, Western Cape, South Africa Initiate International Full timeMarketing Performance Analyst Job DescriptionAt Initiate International, we're seeking a skilled Marketing Performance Analyst to drive customer acquisition efforts across digital and traditional channels. As a key member of our team, you'll be responsible for turning data into actionable insights, ensuring marketing spend delivers the best possible return,...
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Digital Marketing Performance Analyst
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Sales Performance Analyst
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Sales Performance Analyst
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Performance and Reporting Analyst
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Sales Performance Analyst
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Performance and Reporting Analyst
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Marketing Analyst
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Performance Analyst UK
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Cape Town, Western Cape, South Africa Incubeta Full timeAbout the RoleWe are seeking a highly skilled Performance Analyst to join our team at Incubeta. As a key member of our Performance+ team, you will be responsible for running paid media services and driving business growth through data-driven marketing strategies.Key ResponsibilitiesDevelop and execute paid search campaigns across Google and Microsoft Ads,...
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Marketing Analyst
2 months ago
Cape Town, Western Cape, South Africa Betway Group Full timeAbout the RoleWe are seeking a highly skilled Marketing Analyst to join our team at Betway Group. As a Marketing Analyst, you will play a key role in driving business growth through data-driven marketing strategies.Key ResponsibilitiesConduct in-depth analysis of marketing campaigns' performance, including acquisition KPIs, RoAS, conversion rates, and...
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Senior Performance Analyst
1 month ago
Cape Town, Western Cape, South Africa DLK Group (PTY) Ltd Full timeSenior Performance AnalystWe are seeking a highly skilled and experienced Senior Performance Analyst to join our dynamic team at DLK Group (PTY) Ltd. The ideal candidate will possess a strong analytical background, a deep understanding of performance metrics, and a proven ability to drive business improvement initiatives.Key ResponsibilitiesAnalyse and...
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Senior Performance Analyst
4 weeks ago
Cape Town, Western Cape, South Africa DLK Group (PTY) Ltd Full timeSenior Performance AnalystWe are seeking a highly skilled and experienced Senior Performance Analyst to join our dynamic team at DLK Group (PTY) Ltd. The ideal candidate will possess a strong analytical background, a deep understanding of performance metrics, and a proven ability to drive business improvement initiatives.Key ResponsibilitiesAnalyse and...
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Digital Marketing Analyst
2 months ago
Cape Town, Western Cape, South Africa Armstrong Appointments Full timeJob Title: Digital Marketing AnalystArmstrong Appointments is seeking a skilled Digital Marketing Analyst to join our team. As a key member of our marketing team, you will be responsible for analyzing and interpreting data to inform marketing strategies and optimize campaign performance.Main Responsibilities:Implement and maintain Google Tag Manager, Google...
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Digital Marketing Analyst
1 month ago
Cape Town, Western Cape, South Africa Armstrong Appointments Full timeJob Title: Digital Marketing AnalystArmstrong Appointments is seeking a highly skilled Digital Marketing Analyst to join our team. As a Digital Marketing Analyst, you will be responsible for analyzing and interpreting large data sets to inform marketing strategies and optimize digital campaigns.Main Responsibilities:Implement and maintain Google Tag Manager,...
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Senior Marketing Data Analyst
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Cape Town, Western Cape, South Africa Betway Group Full timeAbout the Role:We're seeking a talented Marketing Data Analyst to join our team at Betway Group. As a key member of our marketing team, you'll be responsible for analyzing and interpreting large data sets to inform our marketing strategies and optimize our campaigns.Key responsibilities include:Conducting in-depth analysis of marketing campaigns'...