Marketing Expert for Regional Growth

3 weeks ago


Cape Town, Western Cape, South Africa Red Bull Full time

Job Summary

The Field Marketing Specialist for Local Brand Activation will play a key role in building and maintaining a strong brand presence in the Western Cape region. This individual will be responsible for developing and implementing marketing initiatives that drive consumer engagement and brand loyalty.

Key Responsibilities

  1. Collaborate with the Field Marketing Manager to develop and execute marketing strategies that align with the company's global and national priorities.
  2. Work closely with Student Marketeers to develop and implement local marketing initiatives that drive consumer engagement and brand loyalty.
  3. Identify and capitalize on opportunities to leverage the Red Bull brand and product offerings in the region.
  4. Develop and maintain strong relationships with key stakeholders, including local media, influencers, and community leaders.
  5. Stay up-to-date on the latest marketing trends and technologies, and implement innovative solutions to drive business growth.

Requirements

  • 2+ years of experience in marketing or a related field.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong understanding of the Western Cape region and its marketing landscape.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Valid driver's license and willingness to travel.


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