Senior Media Strategist

3 days ago


Johannesburg, Gauteng, South Africa Ad Talent Full time

**Job Title:** Senior Media Strategist

About the Role:

  • We are seeking a highly experienced Senior Media Strategist to join our team at Ad Talent.
  • The ideal candidate will have at least 5 years of experience in traditional media planning, with a strong background in working across financial services and public sector clients.

Key Responsibilities:

  • Develop and execute effective traditional media campaigns across TV, radio, print, and outdoor platforms.
  • Conduct in-depth market research to inform media strategies and deliver measurable results.
  • Manage media buying processes to ensure efficient budget allocation and campaign success.
  • Collaborate closely with creative and account teams to ensure seamless integration of media plans.
  • Monitor campaign performance and provide actionable insights for optimization.

Requirements:

  • A minimum of 8 years of experience in traditional media planning.
  • Strong understanding of media landscapes, particularly within financial services and the public sector.
  • Excellent communication, analytical, and negotiation skills.
  • Ability to juggle multiple campaigns and meet deadlines.

Salary Estimate: R1,200,000 - R1,500,000 per annum based on experience.



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