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Partner Solutions Marketing Manager

2 months ago

Sandton, South Africa Boardroom Appointments Full time

Essential Qualifications:

  • Completed Matriculation (Grade 12).
  • Minimum of 4 years' experience in a Marketing or Campaign Management position.
  • At least 1 year in a leadership or managerial capacity.
  • Experience in the healthcare sector is a plus, as well as in financial services.
  • At least 2 years of practical experience in Traditional Marketing, content creation, communications, and Public Relations.
  • A minimum of 1 year of hands-on experience with SEO, Google Analytics, Digital Marketing, and Social Media Marketing.
  • Proven track record in executing campaigns and exceptional project management skills.

Key Responsibilities:

  • Establishes, aligns, and drives the execution of partner and solutions marketing strategies.
  • Ensures coherence with the overall marketing and business objectives.
  • This strategy may need adjustments throughout the year to capitalize on new focus areas or opportunities.
  • Develops and implements partner and solutions marketing plans with the assistance of the Head of Marketing, through agencies, or by directly managing campaigns.
  • Defines, executes, and oversees various traditional and digital marketing channels to enhance awareness and generate leads within the healthcare sector.
  • Collaborates with the Partnership team to propose initiatives that enhance the quality of partner campaigns and content for better awareness and lead generation.
  • Comprehends the customer journey across all touchpoints to create, plan, and execute campaigns aimed at boosting brand awareness and lead generation.
  • Monitors and evaluates metrics, providing reports for all campaigns and initiatives.
  • Values teamwork and seeks to collaborate with high-performing individuals.
  • Demonstrates agility and ambition.
  • Analyzes marketing campaign performance, including metrics, conversion rates, and retention.
  • Engages with suppliers and specialists to implement campaigns and activities.
  • Works alongside Solutions (Product) to manage and launch new product features, ensuring successful internal and external implementation, including enablement tools.
  • Examines market trends, consumer behavior, and competitor activities to guide business decisions.
  • Collaborates with cross-functional teams, including Partnerships and Sales.