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Digital Marketing Leader

1 week ago

Umhlanga, KwaZulu-Natal, South Africa ENGINEERINGUK Full time

At ENGINEERINGUK, we are currently hiring for an Assistant Digital: PR & Social Influencer Leader position.

This role is responsible for leading innovations that will make our business win and grow. You will drive a socially-led digital, PR & influencer strategy that delivers brand salience & credibility for the HC total category.

Main Responsibilities

  • Align the digital strategy for Home Care brands
  • Invest media-related initiatives based on past learnings
  • Be in close contact with the global team for influencer approach
  • Drive PR and digital excellence on brand campaigns
  • Measure digital & PR performance against goals
  • Optimize spend and performance based on insights
  • Support DMC test and learn agenda
  • Evaluate new digital technologies for adoption
  • Drive social first agenda in Home Care
  • Develop the Cleanipedia brand to enhance brand awareness

Requirements

You must have:

  • Minimum 3+ years' experience in digital media, marketing or PR
  • Background with digital marketing or public relations experience preferred

We are looking for someone who is energized by delivering fantastic results and focuses on the Consumer and what they need.