Marketing Assistant
3 weeks ago
**Position**: Marketing Assistant
**Location**: Umhlanga, KZN
**About Us**:
Thula Moya Energy is a leading solar EPC (Engineering, Procurement, and Construction) company dedicated to providing sustainable energy solutions. We are seeking a motivated and creative individual to join our team as a Marketing Intern. As we are a growing company and this role is ideal for someone who has previously interned and is looking to step into a more involved position.
**Key Responsibilities**:
**Brand Management**:
- Assist in developing and maintaining the company's brand image across all marketing channels.
- Ensure brand consistency in all marketing materials and communications.
- Support the execution of brand campaigns and initiatives.
**Lead Generation**:
- Implement strategies to generate leads through digital marketing, content marketing, SEO, and social media.
- Monitor and analyze the performance of lead generation campaigns and suggest improvements.
- Collaborate on creating and optimizing landing pages and forms.
**Market Research**:
- Conduct research to analyze market trends, competitor activities, and customer needs.
- Prepare reports and presentations on market insights to inform marketing strategies.
- Assist in identifying new market opportunities and customer segments.
**Content Creation**:
- Develop marketing materials, including brochures, website content, presentations, and social media posts including ad hoc designs.
- Work closely with designers, writers, and other team members to create compelling content.
- Ensure that all content aligns with the company's brand guidelines and messaging.
**Event Management**:
- Organize and manage the company's participation in industry events, trade shows, webinars, and other promotional activities.
- Coordinate logistics, including event registration, booth setup, and promotional materials.
- Assist in post-event follow-up activities, including lead tracking and analysis.
**Qualifications**:
- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Strong understanding of marketing principles and digital marketing tools.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity with social media platforms, SEO, and content management systems is a plus.
- Ability to work independently and collaboratively.
- Strong organizational skills and attention to detail.
**Benefits**:
- Gain hands-on experience in various aspects of marketing.
- Opportunity to work in a collaborative and supportive environment.
- Mentorship and guidance from experienced professionals.
**How to Apply**:
**Experience**:
- Social Media Marketing: 1 year (preferred)
- Graphic Design: 1 year (preferred)
- Brand Management: 1 year (preferred)
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