Digital Marketing Professional

4 days ago


Sandton, South Africa Shorza Ltd Full time
Job Title:

Digital Marketing Professional

About Shorza Ltd:

We are a leading company in the industry, dedicated to delivering exceptional results through innovative marketing strategies.

Job Description:

As a Digital Marketing Professional at Shorza Ltd, you will be responsible for developing and implementing our social media strategy to enhance our online presence, improve marketing efforts, and increase brand awareness and customer engagement.

Key Responsibilities:
  • Strategy Development: Develop and implement a comprehensive social media strategy aligned with business goals.
  • Content Creation: Create, curate, and manage published content (images, video, written) that resonates with our target audience.
  • Community Management: Respond to comments, messages, and customer inquiries in a timely and professional manner, fostering a positive community and enhancing user experience.
  • Analytics and Reporting: Monitor, track, analyze, and report on performance metrics (e.g., likes, shares, comments, engagement rates), using data insights to refine and improve future social media strategies.
  • Advertising and Campaign Management: Plan, execute, and optimize paid social media campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn), monitoring and analyzing ad performance to improve ROI.
Requirements:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1-2 years of proven work experience as a Social Media Specialist or similar role.
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media best practices.
  • Understanding of SEO and web traffic metrics.
  • Experience with social media analytics and reporting tools (e.g., Hootsuite, Sprout Social, Google Analytics).
  • Excellent written and verbal communication skills.
  • Experience in running social media ads and campaigns.
  • Knowledge of online marketing channels and strategies.
  • Ability to work independently and as part of a team.
  • Strong project management skills.
Salary:

$60,000 - $80,000 per year, depending on experience.

Benefits:
  • A competitive salary package.
  • A dynamic and supportive work environment.

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