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Marketing Operations Specialist
1 week ago
We are seeking a highly skilled Marketing Operations Specialist to join our team at Amicorp Group.
The ideal candidate will have a strong background in marketing and a proven track record of successfully developing and executing marketing campaigns that drive growth and engagement.
Main Responsibilities- Develop, implement, and oversee comprehensive marketing strategies that align with the company's goals and target audience.
- Conduct market research to identify industry trends, competitor activities, and customer preferences to inform marketing strategies.
- Define and manage annual marketing budgets, ensuring cost-effective allocation of resources to maximize ROI.
- Collaborate with the senior management team to align marketing initiatives with business objectives.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
- 12+ years of experience in marketing, with at least 2 years in a managerial role.
- Strong experience in digital marketing (SEO, SEM, PPC, social media) and content strategy.
- Proficiency with marketing automation tools, CRM systems (e.g., Salesforce, HubSpot), and analytics platforms (Google Analytics).