Digital Marketing Strategist
8 hours ago
We are seeking a highly skilled Digital Marketing Strategist to join our team at Arvo. As a key member of our marketing department, you will play a vital role in driving business growth and enhancing relationships with various stakeholders.
The ideal candidate will possess a unique blend of strategic thinking and hands-on digital marketing expertise. You will be responsible for managing SEO, paid advertising, social media, website updates, CRM, email marketing, and analytics to drive initiatives aligned with business objectives.
Key Responsibilities- SEO Management: Conduct keyword research, develop and implement SEO strategies, monitor performance.
- Paid Advertising: Plan and optimize paid campaigns across platforms (Google Ads, LinkedIn).
- Social Media: Develop strategies for brand awareness, create content, and track analytics.
- Website Management: Update the website using WordPress, collaborate on new features.
- CRM and List Management: Manage customer databases, segment lists, execute CRM strategies.
- Email Marketing: Design campaigns, analyze performance, implement improvements.
- Analytics and Reporting: Use Google Analytics for insights, track traffic and campaign success.
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Certification in Google Ads or Analytics is advantageous.
- 5+ years of experience in digital marketing, preferably in financial services.
- Proficient in SEO, advertising, social media, WordPress, CRM; basic programming skills are a plus.
- Strong communication, interpersonal, and analytical skills.
- Ability to manage multiple projects, meet deadlines, and implement effective strategies.
- Client-focused, proactive, detail-oriented, collaborative.
This role is ideal for a digital marketing professional eager to make a meaningful impact in a dynamic, client-focused environment. We offer a competitive salary and a chance to grow with our company.
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