Iconic Brand Director for Luxury Safari Lodges
2 weeks ago
Our client is an award-winning, luxury safari operator with a strong focus on providing exceptional, privately guided experiences in Botswana, Zambia, and Zimbabwe. They are committed to delivering authentic and unforgettable adventures that showcase the untamed beauty of Southern Africa.
As their Sales & Marketing Director, your primary objective will be to oversee the promotion and positioning of their iconic brand, ensuring they maintain a strong market presence and drive awareness, consideration, and conversion. The ideal candidate will have a proven track record of success in sales and marketing within the hospitality sector, with a deep understanding of sales processes, techniques, and metrics, as well as a customer-centric approach that prioritizes customer needs and satisfaction.
Key Responsibilities:
1. Develop and implement sales and marketing strategies that drive brand awareness and conversion
2. Partner with the Digital Marketing Manager to deliver effective marketing campaigns
3. Collaborate with the Commercial Manager to establish and maintain strong trade partnerships
4. Lead a high-performing sales team, focused on achieving revenue and profit targets
Performance Indicators:
1. Brand awareness and market position
2. Sales pipeline health and conversion rates
3. Achievement of revenue and profit targets
4. Guest satisfaction and loyalty
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