Customer Experience Strategist

1 month ago


Johannesburg, Gauteng, South Africa Initiate International Full time
Job Summary

We are seeking a highly skilled Customer Experience Strategist to lead our team in Johannesburg, South Africa. As a key member of our marketing department, you will be responsible for developing and implementing innovative strategies that drive player acquisition, retention, and loyalty.

The successful candidate will have a strong background in marketing, with a minimum of 3 years' experience in the online gaming industry. You will possess excellent analytical skills, with the ability to turn data insights into actionable marketing strategies. A creative thinker with a strategic mindset, you will be able to design and implement game-changing initiatives that shape how players interact with our brand.

Main Responsibilities
  • Develop and execute innovative strategies to increase player acquisition, retention, and loyalty across the entire lifecycle.
  • Design localized, segmented campaigns tailored to different player groups, ensuring offers and promotions resonate with their target audience.
  • Analyze customer behavior and data insights to adapt communications and personalize player experiences, optimizing conversion, retention, and overall customer value.
  • Lead cross-functional teams to align lifecycle initiatives with broader business objectives, ensuring seamless execution and meaningful results.
Requirements
  • A marketing degree or relevant qualification is essential.
  • A minimum of 3 years' experience in marketing, ideally within the online gaming industry.
  • Strong knowledge of the online casino and betting landscape, with the ability to identify trends and shape strategies around them.
  • Expertise in analyzing data and turning insights into actionable marketing strategies that drive player loyalty.
About Initiate International

We are a dynamic company that values creativity, data-driven strategies, and delivering exceptional player experiences. If you're a passionate leader with a vision for shaping the player journey, we want to hear from you. Join us in creating unforgettable moments for our customers



  • Johannesburg, Gauteng, South Africa Isilumko Staffing Full time

    Customer Experience StrategistWe are seeking a seasoned Customer Experience Strategist to join our team at Isilumko Staffing. The ideal candidate will have a strong background in customer journey management, marketing, and leadership.Key Responsibilities:Implementation of customer experience strategiesMarketing and brand managementEvaluation and management...


  • Johannesburg, Gauteng, South Africa Isilumko Staffing Full time

    About the RoleWe are seeking an experienced Senior Customer Experience Strategist to join our team in Sandton, South Africa. This is a permanent position with one of the top banks in the country.


  • Johannesburg, Gauteng, South Africa Gap Consulting Full time

    About UsGap Consulting is a leading consulting firm specializing in Customer Experience strategies for the Automotive industry.Job Description:We are seeking an experienced Customer Experience Strategist to join our team. As a key member of our team, you will be responsible for developing and executing customer experience strategies that drive business...


  • Johannesburg, Gauteng, South Africa FirstRand Bank Limited Full time

    Company Overview:FNB NAV is a leading financial institution that prides itself on delivering innovative products and services to its customers. With a commitment to staying curious and adapting to the ever-changing landscape, FNB NAV fosters an environment where experts come together to ignite effective change.Salary: R1 200 000 per annumJob Description: As...


  • Johannesburg, Gauteng, South Africa Initiate International Full time

    At Initiate International, we are seeking a highly skilled Customer Experience Strategist to join our team in Johannesburg.This is a senior leadership role that requires a strategic thinker with a passion for creating innovative campaigns and driving meaningful customer engagement. The ideal candidate will have a deep understanding of the online gaming...


  • Johannesburg, Gauteng, South Africa Paton Personnel Full time

    About the RolePaton Personnel is seeking an experienced Customer Experience Strategist to join their team. This is a key role that requires a deep understanding of customer experience management and its application in financial services.The successful candidate will have a minimum of 3-5 years of experience in customer experience management, with a strong...


  • Johannesburg, Gauteng, South Africa Planet10 Full time

    **Job Title:** User Experience Strategist**Company Overview:** At Planet10, we're dedicated to delivering exceptional user experiences that exceed our customers' expectations. As a User Experience Strategist, you'll play a vital role in shaping our digital platforms and ensuring they meet the needs of our users.**Estimated Salary:** $80,000 - $110,000 per...


  • Johannesburg, Gauteng, South Africa ALOS Innovative Workforce Solution (Pty) Ltd Full time

    Company Overview:ALOS Innovative Workforce Solution (Pty) Ltd is a leading provider of innovative workforce solutions, seeking a highly skilled User Experience Strategist to join our team.


  • Johannesburg, Gauteng, South Africa Point Group Full time

    At Point Group, we are seeking a highly skilled Customer Success Strategist to join our team. This role is responsible for coordinating all activities associated with delivering against client objectives and requirements.The ideal candidate will have expertise in customer management, project management, workflow management, and documentation/administration....


  • Johannesburg, Gauteng, South Africa Nambiti Technologies Full time

    We are seeking an experienced User Experience Strategist to join Nambiti Technologies. The ideal candidate will have a proven track record of delivering user-centered design solutions that drive business outcomes.Key ResponsibilitiesDeveloping User ExperiencesConduct research to understand customer needs and preferencesCreate wireframes and prototypes that...


  • Johannesburg, Gauteng, South Africa The Legends Agency Full time

    **Job Title:** Customer Success Strategist**Location:** Gauteng, South Africa**Overview:** The Legends Agency is seeking a highly skilled Customer Success Strategist to drive business success and growth in the dynamic Gauteng market.**Salary:** Estimated annual salary: R1 200 000 - R1 500 000 (dependent on experience)**Key Responsibilities:Develop and...


  • Johannesburg, Gauteng, South Africa Nedbank Full time

    Nedbank is seeking a skilled Digital Experience Strategist to join our team. This role offers an exciting opportunity to contribute to the development of innovative digital solutions that drive business growth and enhance customer experiences.About the RoleThe successful candidate will be responsible for leading the planning, prioritization, organization,...


  • Johannesburg, Gauteng, South Africa Initiate International Full time

    Job DescriptionWe are seeking an Innovative Player Experience Strategist to lead our customer engagement initiatives in Johannesburg, South Africa.About the RoleThis strategic leadership position is at the forefront of crafting unforgettable experiences for players across the vibrant online gaming landscape. As a key member of our team, you will be...


  • Johannesburg, Gauteng, South Africa The Legends Agency Full time

    **Job Title:** Customer Growth Strategist Gauteng About The Legends Agency:We are a dynamic and forward-thinking organization dedicated to delivering exceptional customer experiences. Our team of experts is passionate about building strong relationships with our clients and driving business growth through strategic partnerships. Job Summary:The Customer...


  • Johannesburg, Gauteng, South Africa ALOS Innovative Workforce Solution (Pty) Ltd Full time

    Job SummaryWe are seeking a highly skilled Senior User Experience Strategist to join our team at ALOS Innovative Workforce Solution (Pty) Ltd.About the RoleThis is an exceptional opportunity for a motivated and experienced professional to design and deliver compelling user interfaces that align with business strategic objectives. As a Senior User Experience...


  • Johannesburg, Gauteng, South Africa DPT Recruitment Full time

    About the RoleWe are seeking a highly motivated and experienced professional to fill the position of Student Experience Strategist at DPT Recruitment.The successful candidate will be responsible for developing and implementing strategies to enhance the student experience, creating a holistic university experience for students by providing support, resources,...


  • Johannesburg, Gauteng, South Africa DocFox Full time

    We are seeking a skilled Customer Success Marketing Strategist to join our team at DocFox. As a key member of our marketing and customer success teams, you will be responsible for developing and executing campaigns that drive customer satisfaction and retention.ResponsibilitiesCampaign Development: Design and implement referral, loyalty, and retention...


  • Johannesburg, Gauteng, South Africa Initiate International Full time

    At Initiate International, we're seeking a dynamic and experienced Customer Retention Strategist to drive our customer engagement strategies in the sports betting industry. As a key member of our team, you will be responsible for designing and executing multi-channel campaigns that inspire loyalty and excitement among our customers.About the Role:We're...


  • Johannesburg, Gauteng, South Africa Planet10 Full time

    Job Summary:We are seeking an experienced Digital Experience Strategist to join our team at Planet10. In this role, you will be responsible for developing and improving the quality of our users' experience with our digital platforms.About the Role:The ideal candidate will have a strong background in user research and design software development. You will...


  • Johannesburg, Gauteng, South Africa African Ambition Full time

    African Ambition Seeks Digital Content StrategistWe are seeking a talented Digital Content Strategist to join our dynamic team at African Ambition. The ideal candidate will be responsible for creating and executing digital content marketing strategies that drive engagement, attract new customers, and boost brand awareness.