Digital Media Strategist

1 week ago


Cape Town, Western Cape, South Africa The Legends Agency Full time
Paid Social Manager META and Google

At The Legends Agency, we're seeking a results-driven Paid Social Manager to lead our paid social campaigns across Meta and Google platforms. This role offers the opportunity to work with a diverse range of clients and deliver measurable results.

Key Responsibilities:

  • Campaign Management: Plan, execute, and optimise paid media campaigns, focusing on optimal performance and maximising ROI.
  • Strategy Development: Collaborate with the Head of Growth and wider team to develop comprehensive paid media strategies aligned with client objectives and industry best practices.
  • Ad Creative and Copywriting: Work closely with the design team and UGC content producers to develop compelling ad creatives and copy that resonate with target audiences.
  • Budget Management: Effectively manage advertising budgets to achieve optimal results, providing regular budget updates and performance reports to clients and internal stakeholders.
  • Data Analysis and Reporting: Utilise analytics tools to generate insightful reports on campaign performance, providing actionable recommendations for continuous improvement.

We are looking for a candidate with at least 4 years of experience in an agency environment, preferably with knowledge or experience with TikTok and Pinterest campaigns. A strong understanding of landing pages and website conversion behaviour is essential. If you have a passion for consumer goods across the luxury, food & drink, health & wellness space, this could be the perfect opportunity for you.

Requirements:

  • At least 4 years of experience in an agency environment
  • Knowledge or experience with TikTok and Pinterest campaigns
  • Understanding of landing pages and website conversion behaviour
  • Interest in consumer goods across the luxury, food & drink, health & wellness space
  • Strong verbal and written communication skills
  • Self-motivation and ability to work autonomously as well as part of a team

The salary for this role is estimated to be between R35,000 and R45,000 per month, depending on experience. We offer a dynamic and supportive work environment, with opportunities for growth and development.



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