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E-Commerce Experience Leader

1 week ago

Cape Town, Western Cape, South Africa Travelstart Full time

Overview

We're TravelLab Global AB, a leading player in the online travel industry. We're committed to delivering exceptional customer experiences through innovative digital products.

As an E-Commerce Experience Leader, you'll play a pivotal role in shaping our customer-facing interfaces. Your expertise will drive conversions, streamline customer journeys, and introduce cutting-edge solutions within our e-commerce ecosystem.

Responsibilities
  • Product Strategy & Ownership:
    • Develop and execute a comprehensive product strategy aligned with business objectives and customer needs.
    • Lead the product roadmap, prioritize features, and ensure timely project delivery.
  • User Experience Excellence:
    • Conduct user research and analysis to understand customer needs and pain points.
    • Design and implement intuitive, user-friendly, and engaging user interfaces across all platforms.
    • Ensure a seamless and consistent user experience across all touchpoints.
  • Conversion Rate Optimization (CRO):
    • Analyze conversion funnels, identify bottlenecks, and implement data-driven strategies to improve key metrics.
    • Conduct A/B testing and multivariate testing to optimize user journeys and maximize conversions.
  • Innovation & Iteration:
    • Identify opportunities for product innovation and improvement.
    • Drive a culture of experimentation and iterative development.
    • Explore and implement emerging technologies (e.g., AI, machine learning, chatbots) to enhance the customer experience.
  • Collaboration & Communication:
    • Collaborate effectively with cross-functional teams to ensure successful product launches and ongoing improvements.
    • Communicate product vision, roadmap, and progress effectively to stakeholders at all levels.
  • Data Analysis & Insights:
    • Leverage data from Google Analytics, Google Tag Manager, and other sources to track key performance indicators (KPIs), analyze user behavior, and identify areas for improvement.
    • Translate data insights into actionable recommendations and product enhancements.
  • Customer Focus:
    • Prioritize customer needs and feedback in all product decisions.
    • Monitor customer feedback channels and incorporate insights into product development.

Requirements:

  • Proven Experience:
    • 3+ years of experience in a B2C product management or product marketing role within an e-commerce, travel tech, or related industry.
    • Proven track record of successfully launching and scaling digital products.
  • Technical Proficiency:
    • Strong understanding of UX/UI design principles and best practices.
    • Hands-on experience with A/B testing and optimization tools (e.g., Google Optimize, Optimizely).
    • Familiarity with web technologies (HTML, CSS, JavaScript) is a plus.
    • Experience with data analysis and visualization tools (e.g., Google Data Studio, Tableau).
  • Analytical & Strategic Thinking:
    • Strong analytical and problem-solving skills with the ability to analyze data, identify trends, and make data-driven decisions.
    • Strategic thinker with the ability to develop and execute long-term product roadmaps.
  • Communication & Collaboration:
    • Excellent written and verbal communication skills.
    • Strong interpersonal and collaboration skills with the ability to build and maintain relationships with cross-functional teams.
  • Passion & Drive:
    • Passionate about travel and the online travel industry.
    • Highly motivated and results-oriented with a strong work ethic.
    • A proactive and solutions-oriented approach to problem-solving.

Education:

  • Engineering degree or similar programs.

What We Offer:

  • A dynamic and fast-paced work environment with opportunities to learn from seasoned professionals and contribute to company growth.
  • Challenging and rewarding projects that foster expertise in the online travel industry.