Public Relations Manager

1 month ago


Randburg, Gauteng, South Africa Capital Recruit Full time
Capital Recruit is seeking a skilled Communications Specialist to lead our public relations efforts and create engaging content.

We are looking for a talented individual who can effectively manage our public relations strategy, craft compelling written content, and build relationships with media outlets and stakeholders.

Key Responsibilities:
  • Develop and execute strategic PR campaigns that align with our brand values and objectives.
  • Craft engaging and impactful copy that resonates with our target audience, highlighting the vibrant eKasi pop culture scene.
  • Manage public relations efforts to enhance our brand's reputation and increase our reach within the industry.
  • Build and maintain relationships with media outlets, influencers, and stakeholders to ensure extensive coverage and exposure.
  • Identify media opportunities and pitch story ideas to secure positive media coverage for our platform.
  • Collaborate with cross-functional teams to gather insights and information needed to create informative and persuasive content.
  • Conduct in-depth research on the public transport sector in South Africa and use this knowledge to create well-informed, relevant content.
  • Contribute to the development of content strategies that incorporate eKasi pop culture trends and address the interests of our audience.
  • Monitor industry trends, news, and events related to both eKasi pop culture and the public transport sector to keep our content current and relevant.
  • Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
  • Play an active role in brainstorming sessions and contribute creative ideas to enhance the overall quality of our content.
Requirements:
  • A strong passion for and deep understanding of eKasi pop culture, ensuring the ability to capture its essence in your writing.
  • Proven experience in public relations, with a track record of successful PR campaigns and media relationships.
  • Exceptional writing skills with the ability to create captivating, informative, and persuasive content.
  • Previous experience writing about the public transport sector in South Africa, demonstrating a solid grasp of its challenges, developments, and trends.
  • Excellent communication and interpersonal skills to effectively collaborate with teams and build relationships with media contacts.
  • A creative mindset and the ability to generate unique and engaging content ideas.
  • Strong attention to detail and the ability to edit and proofread content for accuracy and consistency.
  • Proficiency in using digital tools and platforms relevant to content creation and PR.

Capital Recruit is a dynamic company that empowers users through innovative content. If you are passionate about PR and copywriting, thrive in a fast-paced environment, and enjoy driving projects to success, you would make a great fit for our team.



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