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Marketing Copywriter

2 weeks ago

Cape Town, Western Cape, South Africa MBA-Exchange Full time

About Us:

MBA-Exchange is a leading South African online retailer looking for a highly talented Marketing Copywriter & Content Producer to join our team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market-related total remuneration package that allows full flexibility according to your needs, a great work environment, and a promise that you won't be bored as long as you are prepared for a challenge and want to build something great.

This position reports to the Head of Brand & Communications.

  • Writing, developing, producing, and delivering multi-channel content and campaigns across video, audio, visual, and written mediums to engage a diverse range of audiences aligned with MBA-Exchange's brand marketing strategies and initiatives and overarching strategic priorities.
  • Researching and keeping the team abreast of competitor trends and best practices with regards to communications.
  • Measure and track engagement with content and user results and data to strategically inform future efforts and outputs.
  • Must be able to grasp Marketing and/or Creative briefs from ATL campaigns to CRM initiatives and work with the team to craft compelling content that brings the idea to life.
  • Undertake content planning and effectively brief collaborators and additional creative team members as required.

Key Skills:

  • Excellent written communication and creative copywriting skills.
  • Able to write different types of copy consistently depending on its purpose.
  • Strong analytical and problem-solving skills.
  • Capable of working in a fast-paced environment.
  • Results-driven with a can-do attitude.
  • Bilingual in English / Afrikaans (advantageous).

About You:

  • A minimum of 4 years working in copywriting / content production and/or related digital marketing.
  • Bachelor's Degree or equivalent qualification in communications, copywriting, English language or related degree.
  • Experience in an e-commerce environment (advantageous).