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AI Marketing Strategist

2 months ago

Cape Town, Western Cape, South Africa The Legends Agency Full time
Marketing and Social Media Manager

At The Legends Agency, we're seeking a highly skilled Marketing and Social Media Manager to lead our marketing efforts and drive business growth. As a key member of our team, you'll be responsible for developing and executing a comprehensive marketing strategy that showcases our innovative AI consultancy and training services.

Key Responsibilities:

  • Develop and implement a marketing strategy that aligns with our business goals and objectives.
  • Manage and optimize our social media presence across platforms, including TikTok, Instagram, LinkedIn, and YouTube.
  • Create engaging content, including video production, tailored for B2B audiences and aligned with our AI consultancy and training services.
  • Manage and optimize HubSpot for lead generation, CRM, and campaign management.
  • Plan and execute targeted B2B campaigns to drive brand awareness and lead conversion.
  • Oversee website management and SEO strategies to improve visibility and organic traffic.
  • Conduct client interviews via Zoom to produce compelling testimonials and case studies.
  • Set up and manage an affiliate marketing program to expand partnerships and reach.
  • Collaborate with the wider team to develop and market AI-related events, courses, and products.

Requirements:

  • Proven ability to develop and implement marketing strategies, and report on performance at senior management level.
  • Understanding and experience of using AI for Marketing and Content Creation.
  • Strong people skills with the ability to conduct professional-client interviews via Zoom.
  • Experience managing HubSpot and running successful B2B marketing campaigns.
  • Expertise in video editing and social media content creation, particularly for platforms such as TikTok, Instagram, LinkedIn, and YouTube.
  • Hands-on experience in website management and SEO best practices.
  • Excellent English communication skills, both written and verbal.
  • Ability to thrive in a start-up business environment, working under your own initiative to identify problems and opportunities, and coordinate with the team to address them.
  • A proactive, self-driven approach with the ability to work independently in a remote environment.

Why Work with Us:

  • Be part of an exciting AI company at the cutting edge of AI consultancy and training.
  • Shape the public perception of AI and contribute to impactful, innovative solutions.
  • Collaborate with a passionate, forward-thinking team and play a crucial role in our growth and success.
  • Remote working options and flexibility to manage your workload independently.