Strategic Brand Manager Lead

7 days ago


Cape Town, Western Cape, South Africa Communicate Recruitment Full time

Estimated salary: R 650,000 - R 900,000 per annum

About the Role

We are seeking an experienced Strategic Brand Manager Lead to join our team at Communicate Recruitment in Cape Town.

Job Description
  • Develop and manage detailed project plans for seasonal campaign rollouts, involving multiple departments.
  • Prepare budgets for campaigns and obtain cost estimates from suppliers.
  • Work with external vendors to ensure on-time delivery of materials for seasonal launches.
  • Oversee the development of templates for menus, POS materials, and other assets.
Campaign Execution

The successful candidate will be responsible for collaborating with operations teams to ensure the successful rollout of brand campaigns and promotions, maintaining high standards across all locations. They will also coordinate with print production partners to manage the production and distribution of marketing materials to stores.

Launches

In addition to campaign execution, the Strategic Brand Manager Lead will develop and manage detailed project plans for seasonal campaign rollouts, involving multiple departments. This includes preparing budgets for campaigns and obtaining cost estimates from suppliers.

Promotions and Campaigns

The role involves creating project plans for promotional rollouts, ensuring all steps are accounted for, as well as setting up budgets and managing vendor relationships to meet campaign objectives.

Local Store Marketing

The successful candidate will partner with franchisees and relevant team members to develop and implement localized marketing strategies tailored to specific needs.

Requirements
  • Minimum 6-8 years of relevant brand management experience, preferably in a food/hospitality environment.
  • Degree or diploma in Marketing or Advertising.
  • Strong commercial acumen and attention to detail.
  • Able to motivate self and others, shows initiative, builds strong relationships, negotiates effectively, and is accountable.
Benefits

We offer a competitive salary, along with opportunities for professional growth and development.

This is an exciting opportunity for a seasoned brand manager to take on a leadership role and make a significant impact on our business.



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