Customer Marketing Leader
3 weeks ago
About the Role:
We are seeking a skilled Customer Marketing Leader to join our Africa Cluster team. As a key member of our marketing team, you will be responsible for developing and executing the customer marketing strategy for assigned categories.
Responsibilities:
- Lead the development of category development strategy to achieve defined business objectives
- Design in-store strategy covering multiple pillars, including BTL communication and in-store materials, price architecture, category assortment, planogram, and consumer promotions
- Lead market execution of new launches, define quarterly cycle priorities, and cascade plans on a channel basis to the field team
- Manage cross-functional relations with marketing, sales, and supply chain teams
- Manage budgets and oversee trade money initiatives
- Responsible for management of shopper/channel initiatives and investments for the category
- Utilize Nielsen reports to understand the market on a region basis and define opportunities for market share and distribution
- Develop promotional packs, performance trackers for sales, shares, distribution, and initiative ROI
- Take an active role in S&OP process to ensure connection between marketing plans and market execution and sales
Requirements:
- Bachelor's degree in marketing or related field
- Commercial FMCG background with solid practical experience
- At least 5+ years of experience with preferably 2 years in customer/trade marketing
- Strong command of English (written and verbal)
- Understanding and knowledge of FMCG dynamics
- Strong use of MS Office and Nielsen data
- Highly organized with ability to multi-task and prioritize
- Strong communication and team working skills
- Strategic mindset, understands strategic and tactical nature of the business
- Analytical skills
About SC Johnson Professional:
SC Johnson Professional is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Raid, Glade, Kiwi, OFF, Windex, Ziploc, and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals.
Our Commitment:
We are committed to creating a diverse, inclusive, and supportive work environment where all people can thrive. We recognize the breadth of human experience and work to celebrate it. Our goal is to build a positive, inclusive environment that attracts, hires, and retains diverse talent.
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