Marketing Specialist

1 day ago


Bellville, South Africa CV (Christian Vision) Full time

**CV Africa & Middle East (Christian Vision, South Africa) is looking for** a **full-time Marketing Specialist with a passion for evangelism and a heart for ministry, to drive growth and innovation through our digital marketing efforts across a wide variety of channels.**

**About us**

CV is a global Christian charity with evangelism at its heart. Founded by Lord Robert Edmiston in 1988, CV upholds a strong desire to serve and equip Christians and the local church, in their evangelistic endeavours. To this end, we work to see impact in three key areas:

- Introducing people to Jesus;
- Mobilising Christians to evangelise; and
- Resourcing the Church with free digital content and knowledge.

**Job Overview**

Support the Marketing Manager to implement effective marketing strategies in the region, in accordance with CV’s mission and vision.

**Specific Responsibilities**
- Manage the execution of annual marketing plans and budgets.
- Implementation and protection of the CV brand/s in accordance with the CV Brand Guide.
- Assist in the development of marketing tools and strategies in line with global corporate guidelines.
- Assist in implementation of social media strategies.
- Assist in the development and management of engagement, advertising and promotional campaigns across digital, social and traditional media platforms.
- Manage CV’s representation at events including sponsorship.
- Assist in the identification, analysis and reporting of data related to the performance of projects, campaigns, and activities.
- Assist in the undertaking and interpretation of market research campaigns, including facilitating surveys and focus groups.
- Advocate of marketing best-practises.

**General Responsibilities**

Fulfil other duties, as common to all employees and as directed, within parameters outlined in both the mission and vision statements. This includes:

- Being available for personal and spiritual growth opportunities.
- Pro-actively maintaining a positive attitude.
- Adhering to all regulations, CV policies, procedures and guidelines.
- Undertaking professional development as required.
- Adhering to all occupational health and safety requirements of CV.
- Keeping confidential the affairs of CV and its employees.
- Represent CV in a positive manner.
- Staying abreast of the latest methods and technologies.

**Skills/ Experience/ Education**
- Highly skilled and competent in the use of Facebook Ads Manager and Google AdWords.
- Experience in Google Analytics, Google Data Studio, Statsbot, and Supermetrics.
- Experience in performance marketing campaigns (cost per view, response, lead campaigns, etc).
- Excellent analytical skills and proficiency in data analysis.
- An inquisitive early adopter with a love for experimenting with new digital technologies.
- Excellent command of the English language, both spoken and written.
- Experience working with internationally-based organisations would be advantageous.
- Three-year tertiary qualification preferred.


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