Cross Communications Leader

2 weeks ago

Johannesburg, South Africa IBM Full time

**Introduction**
At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.

**Your Role and Responsibilities**
We are looking for a seasoned, strategic cross Communications Leader to join our team in Africa. This role focuses on creating integrated campaigns to help position IBM’s brand locally, aid business growth, and foster positive employee engagement. The role will cover communications across Southern Africa, Central, East, North and West Africa.

The Communications function has an important role to play in helping to achieve IBM’s purpose to create long-term value for our clients and society. We work with the business to promote our services and solutions, bring our purpose to life for our people and our clients, and build commercial value for IBM in the market. We work with social sectors and local initiatives supporting untapped talent to have access to edge skills through our CSR programs.

This role requires creativity, thought leadership and a seasoned storyteller, combined with a growth mindset to embrace continuous learning and innovating on approaches.

This position is based in Johannesburg, South Africa.

**Role and Responsibilities**

**Communications**
- Create and drive strategic integrated communications campaigns that drive business impact, momentum and resonate locally.
- Leverage corporate level themes with IBM priorities to develop a credible voice in the market in support of IBM’s business objectives across the African continent.
- Develop and manage relationships with key journalists, analysts and influencers primarily focused on Africa business and technology media. Work closely with regional media to ensure holistic and integrated messaging about IBM’s offerings and services.
- Work closely with the client account teams to increase proactive win announcements and client references to drive a strong position for IBM.
- Identify and pitch local stories to media and influencers, localize global initiatives.
- Develop and leverage relationships with local media, writing media releases, bylines, speeches and preparatory materials, briefing executive spokespeople, supervising executive interviews, and organizing media events.

**Other Responsibilities**
- Manage the local PR agency relationship in Africa, including maximizing the ROI of investments in agency activities locally.
- Manage budget, expenses, and business controls properly, and achieve planned targets and results.
- Maintaining strong personal relationships with key media, analysts and influencers across South, East, Central, West and North Africa.
- Ensure local compliance with IBM Brand/logo guidelines and processes.
- Lead local issues management in close collaboration with the business teams to protect IBM’s reputation in the market.

You will be measured on:

- Positive, impactful IBM presence achieved in target business and industry media across channels.
- Positive research reports and briefings by analysts.
- Strong writing and critical thinking to pull together plans, PR material or other things as needed.
- An ability to work with complex, technical or specialist content.
- A strong team player, yet confident driver of initiatives who thinks laterally.

**Required Technical and Professional Expertise**
- 10+ years communications experience from in-house or PR agency roles.
- Advanced media relations skills and ability to draft clear, concise and high-quality media materials.
- Very strong written and spoken English capabilities are essential.
- French is a plus.
- Ability to work with media contacts in client organizations.
- Broad understanding of the African continent’s business, social and cultural issues, and ability to translate IBM global themes/messages into locally relevant material.
- Familiarity with information technology, its use in business transformation and the ITC sector.
- Strong, self-directed project management.
- Familiarity with working in a global enterprise will be a significant advantage.
- Business Communications, Public Relations or Journalism qualifications preferred.

**Preferred Technical and Professional Expertise**
N/A

**About Business Unit**

IBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

Are you craving to learn more? Prepared to solve some of the world's most unique challenges? And ready to shape the future for millions of people? If so, then it's time to join us, express your individuality, unleash you

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