Hiv & Vaccines Brand and Customer Manager
6 months ago
**HIV/Vaccines Brand and Customer Manager**
**Job purpose**:
The HIV/Vaccines Brand & Customer Manager role is a part of the company's HIV and Vaccines Franchise, South Africa. The incumbent will be responsible for the end
- to -end development and implementation of marketing strategy for key HIV and Vaccine Brands. This position reports to the HIV and Vaccines Franchise Lead.
**Primary Responsibilities**:
The Brand & Customer Manager is responsible for the following activities related to the HIV and Vaccines portfolio:
- Develop and implement overall marketing and digital strategy for key brands.
- Identify brand growth opportunities, setting portfolio priorities and securing appropriate business plans within the country.
- Achieving the set national sales budgets / targets and market shares in line with the division’s guidelines.
- Meet deadlines, work autonomously, analyze and plan when implementing strategies.
- Prepare for launch excellence and ensures launch readiness in the country.
- Collaboration and communication with all internal and external cross-functional stakeholders.
- Immediate implementation of existing strategies.
- Support of the salesforce in the implementation of marketing strategies
- Lead and deliver efficient and effective marketing programs that encourage increased use and growth of key brands.
- Conduct market analysis to identify new development opportunities within therapeutic areas.
- Effectively work with field-based staff to provide a high level of responsiveness and support.
- Ensure a detailed understanding of market dynamics as well as patient, prescriber, and payer attitudes.
- Engage with top customers across the Country with the objective to improve the patients’ health outcomes.
- Drive market preparation and launch excellence for introduction of new products.
**Qualifications & Experience Required**:
- 3-year tertiary qualification in a Commercial or Health Science field.
- Accredited Marketing or Digital marketing qualification would be an advantage.
- Applicants would have a **minimum of 5 years pharmaceutical marketing experience** with a clear and demonstrated track-record of success.
- Good understanding of business fundamentals and essentials of value creation.
- ** South African market experience is a must.**
- FMCG marketing experience would be advantageous.
**Skills/Capabilities**:
- Self-motivated driver, able to work autonomously, be self-motivated and independent.
- Ethical and trustworthy.
- Ability to work under stringent timelines and due dates in the most effective and efficient manner.
- Must have a demonstrated ability to brand, promote and market products and concepts.
- Demonstrated effective organizational and communication skills are required.
- High level proficiency in English, both in oral and in written communications.
- Excellent presentation skills & ability to facilitate training sessions.
- Strong ability to build relationships with internal & external stakeholders such as policy makers, payers and scientific leaders.
**Key competencies**:
- High level proficiency in M/S Word, Outlook, Excel and PowerPoint.
- Analytical Skills with strong Finance acumen.
- Customer Relationship Management.
- Marketing Analysis & Communication.
- Ability to develop and implement Digital marketing strategies.
**Leadership behaviors**:
- Foster Collaboration
- High interpersonal skills & Customer Centricity.
- Innovation & drive for results.
- Planning, leading and Organizing.
- Dealing with ambiguity.
- Support of diversity and inclusion.
- Willingness to experiment, learn and adapt.
**Search Firm Representatives Please Read Carefully**
**Employee Status**:
Regular
**Relocation**:
No relocation
**VISA Sponsorship**:
No
**Travel Requirements**:
25%
**Flexible Work Arrangements**:
Hybrid
**Shift**:
**Valid Driving License**:
Yes
**Hazardous Material(s)**:
**Requisition ID**:R287671
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