Brand Manager Tears and Stac

6 months ago


Midrand, South Africa ABBVIE Full time

Lead the comprehension of patient journey insights across the Brand and In Field Team and develop the Patient Journey to focus the Brand Team on the delivery of patient-centric strategies including CLM engagement and customization within AbbVie business code of conduct, policies and all applicable laws and regulations.
- Secure input and cross stakeholder viewpoints to develop a robust and accurate Patient Journey; propose strategic objectives for the Brand Team review based on Patient Journey findings and challenge and critique Brand Team strategies to ensure patient-centricity.
- Use market insights, as derived from external expert interactions and business intelligence to formulate and validate market value drivers.
- Ensure all functional deliverables are consistent with branding and deliver messages aligned to Brand Story and are delivered in a timely and effective manner.
- Design and implementation of all marketing activities and include innovative marketing tactics, traditional and non-traditional partnerships, multi-channel opportunities and multi-stakeholder initiatives to meet strategic brand objectives.
- Ensure all in-field materials, strategies and tactics are aligned to drive momentum of strategic brand objectives.
- Lead the development of marketing inputs to Strategic Brand Plan, consolidate the 1-year Tactical Brand Plan and coordinate preparation of the Long-Range Plan to drive brand success.
- Forecast, monitor brand KPIs, manage budget and brand A&P track ROI measurements for all marketing activities to achieve or exceed brand plan objectives.
- Business Case Development for pipeline brands within Eyecare as necessary.
- As Brand Team Leader:

- Through a combination of data and real-world insights, lead strategic discussions with the cross-functional Brand Team to identify opportunities for the brand.
- Lead the Brand Team around a brand vision and objectives that are shared by all members.
- Ensure Brand Team Members contribute to the development of the Brand strategy through the Brand Planning process in line with strategy defined by Global Brand Team and ensure adequate involvement of multiple functions as relevant for the Brand objectives.
- Continuously encourage Brand Team members’ collaboration and foster team spirit.
- Take accountability and responsibility for Brand Team activities and processes.
- Bachelor’s degree or equivalent.
- Relevant experience with proven track record of success in marketing within biotech/ pharmaceutical/Eyecare industry on multiple brands and within multiple team constellations.
- Ability to translate strategies into actionable and realistic marketing actions.
- Ability to lead, motivate and coordinate cross-functional teams.
- Experience in business case formulation and product launches.
- Solid working knowledge of healthcare and FMCG environment and evolving landscape.
- Strong communication skills (written and verbal).
- Solid knowledge of strategic and tactical marketing principles and techniques including digital knowledge and proven track record of operational execution.
- Solid knowledge on finance principles and processes and English language proficiency verbally and in writing.
- Preferred:

- Experience in FMCG (Fast Moving Consumer Goods)
- Experience in Digital Marketing
- Sales track record of success within Pharmaceutical / Healthcare / Eyecare industry



  • Midrand, South Africa Elite Search and Selection Full time

    Gauteng, Midrand - R 45 000 - R 50 000 Monthly Basic Plus Commission (Plus monthly commission and quarterly bonus's)**South Africa's leading ICT distribution company built on the foundation of entrepreneurial spirit is looking for a Brand Executive!** **Location: Office based role - Midrand Johannesburg** **Join this well known company as a Brand Executive...


  • Midrand, Gauteng, South Africa Select Motor Recruitment Full time

    About the RoleWe are seeking a highly skilled Automotive Brand Manager to develop and implement effective brand strategies for our clients. The ideal candidate will have a strong background in marketing and branding, with experience in the automotive industry.Key ResponsibilitiesDevelop and implement brand strategies to increase brand awareness and customer...


  • Midrand, South Africa ABBVIE Full time

    Collaborate with Brand Team and In-Field Team members, facilitate cross-stakeholder discussions (with Health Care Professional (HCP) and non HCP stakeholders) and synthesize the insights gained to identify target segments, to determine brand positioning, to drive Close Loop Marketing engagement and customization and to populate Brand Plan Insights Chapter. -...

  • Senior Brand Manager

    5 months ago


    Midrand, South Africa PikUniq Full time

    We are looking for a Senior Brand Manager in Midrand to take charge of the brand management team, take a lead role in vendor relationships and take responsibility for business strategy development and implementation. As the primary point of contact for the Brand Management team, you will manage and guide staff in terms of vendors, stock, sales, targets and...

  • Senior Brand Manager

    6 months ago


    Midrand, South Africa DataTech Recruitment Full time

    We are looking for a Senior Brand Manager in Midrand to take charge of the brand management team, take a lead role in vendor relationships and take responsibility for business strategy development and implementation. As the primary point of contact for the Brand Management team, you will manage and guide staff in terms of vendors, stock, sales, targets and...

  • Senior Brand Manager

    1 month ago


    Midrand, Gauteng, South Africa Colgate-Palmolive Full time

    **Job Summary:**We are seeking a highly skilled Senior Brand Manager to lead our Family Toothpaste Brands within the Africa/Eurasia Marketing Division team. This role offers a unique opportunity to work with a diverse team at an international level, gathering insights and creating innovative commercial and expansion strategies for Oral Care categories.**Key...


  • Midrand, South Africa Jobted ZA C2 Full time

    Required Learning - Previous brand management experience is required with a minimum of 3 years experience in the pharmaceutical industry - Dermatology therapeutic area experience will be an advantage - Thorough knowledge of the prescription pharmaceutical market - Computer Literacy, Communication & Presentation skills. Key Job Output - Planning -...


  • Midrand, South Africa Jordan HR Full time

    Required LearningPrevious brand management experience is required with a minimum of 3 years experience in the pharmaceutical industryDermatology therapeutic area experience will be an advantageThorough knowledge of the prescription pharmaceutical marketComputer Literacy, Communication & Presentation skills.Key Job OutputPlanning - Strategic & Operational...


  • Midrand, South Africa Jordan HR Full time

    Required Learning Previous brand management experience is required with a minimum of 3 years experience in the pharmaceutical industry Dermatology therapeutic area experience will be an advantage Thorough knowledge of the prescription pharmaceutical market Computer Literacy, Communication & Presentation skills. Key Job Output Planning - Strategic &...

  • Brand Specialist

    6 months ago


    Midrand, South Africa ikeja Full time

    Hey! We're ikeja, always with a lowercase "i." We're a home-grown tech company that builds tools and services enabling affordable internet access to Ekasi. ikeja's mission is to eliminate the financial barrier to true unlimited internet access for those in the townships of South Africa while providing the best possible customer service and experience. ikeja...


  • Midrand, Gauteng, South Africa Colgate-Palmolive Company Full time

    About the RoleThe Senior Brand Strategy Manager will be responsible for developing and implementing brand strategies for key brands, including innovation and brand experience (IBE) development.Key responsibilities will include partnering with insights to leverage people-centricity and trends, defining brand promises, strategies, and long-term growth plans,...

  • Seagate Brand Manager

    6 months ago


    Midrand, South Africa DataTech Recruitment Full time

    Join a dynamic team as a Seagate Brand Manager in Midrand. As a pivotal link between the Seagate brand and the sales force, you'll immerse yourself in product knowledge, deliver strategic training, optimize profitability, and cultivate vital vendor relationships. Your role will encompass market trend analysis, pricing strategies, and effective logístical...


  • Midrand, Gauteng, South Africa Colgate-Palmolive Full time

    About This RoleWe are seeking a highly skilled Strategic Brand Manager to join our team at Colgate-Palmolive. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive business growth and innovation.Key Responsibilities:Partner with insights to leverage people centricity and trends to drive innovation and...


  • Midrand, Gauteng, South Africa Colgate-Palmolive Company Full time

    Job Summary:We are seeking a highly skilled Senior Brand Manager to lead the development and implementation of strategic initiatives for our Family Toothpaste Brands within the Africa/Eurasia Marketing Division team.This role offers a unique opportunity to work with a diverse team at an international level, gathering insights and creating innovative...


  • Midrand, South Africa Colgate Full time

    Press Tab to Move to Skip to Content Link Select how often (in days) to receive an alert: Select how often (in days) to receive an alert: Site upgrade in progress. You will not be able to apply at this time. Please be patient and check back with us later. Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a...


  • Midrand, Gauteng, South Africa Jordan HR Full time

    About the RoleWe are seeking a highly experienced Senior Dermatology Brand Development Manager to join our team at Jordan HR. This is a fantastic opportunity for a seasoned professional with expertise in brand management and the pharmaceutical industry.Job DescriptionIn this key role, you will be responsible for planning and implementing strategic and...

  • Brand Manager

    5 months ago


    Midrand, South Africa Novartis Full time

    **Summary**: - Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. -Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects. **About the Role**: **Major accountabilities**: - Prepares content of Integrated...


  • Midrand, South Africa Colgate-Palmolive Full time

    No Relocation Assistance Offered # 160447 - Midrand, Gauteng, South Africa Job Summary: We are thrilled to invite applications for an opening for the position of Senior Brand Manager for our Family Toothpaste Brands within the Africa/Eurasia Marketing Division team. This role is a unique opportunity to work with a diverse team at an international...


  • Midrand, Gauteng, South Africa Select Motor Recruitment Full time

    Job Title: Automotive Brand SpecialistRemuneration: Competitive Salary Package, dependent on skill set, knowledge, and experiencePurpose Of The Job:Select Motor Recruitment is seeking a skilled Brand Specialist to join their busy OEM team. The ideal candidate will be responsible for managing the organization's brand, creating strategies for launching and...


  • Midrand, Gauteng, South Africa SC Johnson Full time

    About the Role:The Senior Associate Marketing Commercialization will report into the Marketing Manager for Africa Cluster. This role is responsible for developing, managing, and creating sustainable brand based on a comprehensive understanding of consumer needs, anticipating and adapting to market shifts across key markets within the Cluster.Key...