Marketing Coordinator

3 weeks ago

Cape Town, South Africa Purple Sales Solutions Inc. Full time

**About Purple Sales Solutions**

Purple Sales Solutions helps Technology Companies grow faster in the territory of their choice, either in Canada and the United States or Europe, especially in France. We provide B2B Lead Generation and Sales services such as appointment setting and sales outsourcing. We manage the global operations from Toronto, with a presence in New York and Paris.

**About the Marketing Coordinator position**

We seek a full-time marketing coordinator with B2B (preferably IT/SaaS) experience.

Currently, we require assistance with the following types of tasks:

- Support the Marketing lead and his team in optimizing tools processes - automated workflow, reports & data import.
- Design, document, build, test and deploy enhancements.
- Maintain users, roles, profiles, security settings, access settings, sharing rules etc.
- Develop and maintain reports and dashboards to improve system usability.
- Research and build multiple targeted contact lists based on the Ideal Customer Profile and Buyer Persona.
- Perform data integrity and manipulation tasks such as merging duplicate records and establishing proper ownership of existing accounts and contacts by sales territory.
- Identify substandard entries and work with users to rectify them, striving to improve the process continually.
- Lead / Assist with user requirement sessions and document user requirements to address changing business needs.
- Drive and increase user adoption and ensure user satisfaction, including developing, documenting, and delivering training.
- Contribute technical expertise to business projects and create solutions to meet challenges (including performing detailed analysis of technical and business requirements).
- Maintain a holistic view of all business processes and users in the system to understand cross-functional impacts regarding configuration, process, workflow, and reporting.
- Manage special marketing projects as assigned.
- Be able to onboard the clients on the tech stack of Purple Sales’ choice.

**Required Skills (Must Have)**:

- BA/BS in Business, Marketing, or Computer Science
- Experience with HubSpot is highly recommended.
- Understanding of sales processes and working within a sales environment
- Ability to create an automated workflow to increase the team's efficiency.
- Having knowledge and experience in integrating and connecting the CRM (HubSpot) with other tools through API, Zapier or natively.
- Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis.
- Demonstrated data analytics ability to interpret results for establishing decisions.
- HubSpot Sales Hub Certificate a plus
- HubSpot Marketing Hub Certificate a plus
- Self-starter who excels at multitasking and thrives in a fast-paced environment.
- Fast learner, eager to learn new things.
- Able to suggest improvements to existing processes.
- Self-directed, autonomous.
- Reliable, deadline-driven.
- Professional & courteous
- Excellent problem-solving and critical-thinking skills.
- Well-organized, accurate.
- Fluent in English, excellent written and verbal skills.
- French is a plus.
- Result presentation and statistical analysis and abilities.
- An excellent communicator and a desire to improve processes.

**Why you should join now**:

- Further opportunities get promoted through the company's current expansion.
- Ideal to start your Tech career.
- Your initiatives are valued.
- Teamwork is predominant.
- Results matter and are awarded.
- Constantly learning from our clients and their environment
- Training provided.

**Our Values**
- Purple is our favourite colour, which means we think of others before ourselves, helping our clients and colleagues grow faster.
- Empathy and being supportive are at the core of our values.
- Leveraging proven processes and methodologies is essential to your success.
- Your professional growth is essential to us.

**Office**
- Flexible working hours.
- Remote.

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