Business Development Lead
5 months ago
Position Summary:
Major Responsibilities:
- Development and implementation of the new business strategy for NBA Africa.
- Build relationships with senior-level decision makers at prospective sponsors, relevant marketing agencies, event management companies, and promoters to generate new partners and other new business opportunities
- Manage the sales process from proposal to deal memo submission and contract execution by liaising with other departments (Legal, Finance, etc.)
- Adapt current NBA marketing programs and create new initiatives tailored to prospective partners' requirements.
- Maintain a database of high-value targets and opportunities
- Monitor the activity of other sports and entertainment properties in the region
- Liaise with colleagues globally across the NBA to uncover business development opportunities
- Maintain a strong understanding of industry marketing channels and technologies that clients may utilize in activating their brand and business plans
Required Skills/Knowledge:
- Business planning and sales strategy.
- Successful track record of leading teams and strategic work that resulted in the securing and retaining of significant sponsorship deals.
- High level connectivity - client side and sponsorship/marketing community in general
- Entrepreneurial approach with a strong understanding of business fundamentals
- Ability to develop creative solutions which will meet the objectives of prospective partners
Experience Needed:
- Minimum of 10 years of senior sports industry sales and/or senior business development experience
- Strategic thinker - able to shape, develop and execute the commercial strategy for NBA Africa
- Commercially minded and results-driven
- Excellent presentation skills
- Ability to work well within a matrixed organization
- A passion for sports, preferred
- English fluency, French and or Arabic speaking preferred
Educational Background Required:
- Post Graduate degree required, MBA preferred
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