Customer Marketing Analyst

3 months ago

Randburg, South Africa DataTech Recruitment Full time

**Crave a dynamic marketing role where data fuels strategic decisions?** Join a fast-paced agency seeking a young & motivated Customer Marketing Analyst to craft targeted customer journeys across channels. Analyze data (Python, R), present findings, set up campaigns & develop machine learning models (bonus). You must be proficient in SQL and Excel as well as PowerBI, Tableau, or Excel for data visualisations. Bring your 3+ years’ experience in analytics, degree and experience with customer targeting, selections, campaign setup and measurements and be part of a team shaping global marketing strategies

**Type: Permanent**

**Area: Hybrid in Randburg**

**Salary: R500 000 - R600 000 per annum**

**Responsibilities**:

- **Full Marketing Spectrum**: Immerse yourself in all stages of developing, implementing, and measuring targeted cross-channel customer communication strategies.
- **Global Reach**: Work with a leading brand across continents and diverse target markets, leveraging best-in-class technology and collaborating with seasoned professionals.
- **Continuous Learning**: Embrace a diverse role. Learn the business from the ground up while mastering data-driven marketing techniques. This is far from a "one-trick pony" position One day you'll identify customer segments and tailor product recommendations, the next you'll be setting up campaigns, and then analysing results to refine them for maximum impact.

**Requirements**:

- **3+ Years of Experience**: We're looking for someone with a solid foundation in analytics.
- **Qualification**: A degree in Science, Mathematics, Engineering, Data Science, Data Analysis, or a similar field is mandatory. A postgraduate qualification is a plus.
- **Marketing Know-How**:

- **CRM Analytics**: Experience with customer targeting, selection, campaign setup, and measurement are essential.
- **Client Communication**: You'll have the confidence to work directly with and present to clients at all levels.
- **Team Player**: Collaboration across a diverse team is key to our success.
- **Problem-solving Prowess**: Approach challenges with an innovative mindset and a commitment to finding solutions.
- **Accuracy Matters**: This role demands high levels of attention to detail and meticulousness.
- **Adaptability is Key**: Thrive in a dynamic environment where you'll seamlessly switch between strategic thinking and operational tasks.
- **Data Powerhouse**: Analyse data using Python or R, while remaining proficient in SQL and Excel.
- **Data Visualization Skills**: You can effectively communicate insights using data visualisation tools like PowerBI, Tableau, or Excel.
- **Advanced Analytics**: While not essential, prior experience with data cleansing, data validation, and developing machine learning models for large datasets is a major advantage.
- **Bonus Points**: Experience with customer communication tools like Braze, mParticle, and Amplitude is a plus.

**Are you ready to take your analytical skills to the next level and make a real impact in a fast-paced and dynamic environment? We look forward to hearing from you**

**Job Types**: Full-time, Permanent

**Salary**: R500 000,00 - R600 000,00 per year

Ability to commute/relocate:

- Randburg, Gauteng: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelors (required)

**Experience**:

- CRM Analytics: 3 years (required)
- SQL: 3 years (required)
- Solid Excel: 3 years (required)
- Python or R: 3 years (required)
- Power BI or Tableau: 3 years (required)
- Digital Marketing Campaign: 3 years (required)

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